![Innovative global Mobile Ecosystem,Windows ® Marketplace for Mobile,[object Object],Jinho Seo(Jinho.Seo@microsoft.com),[object Object],Mobile/Embedded Developer Evangelist Microsoft Korea,[object Object],http://blogs.msdn.com/jinhoseo,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-1-2048.jpg?cb=1670754781)
![Where’s the Money ?,[object Object],34.1%,[object Object],35,[object Object],30,[object Object],25,[object Object],20,[object Object],15,[object Object],10,[object Object],5,[object Object],0,[object Object],ConvergedMobile Phones,[object Object],YOY % shipping growth,[object Object],18.6%Mobile PCs,[object Object],5.8%Mobile Phones,[object Object],3.9%Desktop PCs,[object Object],2006 – 2010,[object Object],Source: Gartner Dataquest, and IDC 2006,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-2-2048.jpg?cb=1670754781)
![Mobile Operator Partnerships,[object Object],The Windows Phone World,[object Object],160 Mobile Operator Partners in 55 countries,[object Object],50 Device Makers,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-3-2048.jpg?cb=1670754781)
![Mobile Ecosystem,[object Object], Revolution,[object Object],Applications and services are key drivers,[object Object],Developer revenue share is increasing,[object Object],Marketplaces are core part of experience,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-4-2048.jpg?cb=1670754781)
![Introducing,[object Object],Windows Mobile 6.5,[object Object],UX Upgrade with great new touch capabilities,[object Object],Improved browsing with Internet Explorer,[object Object],Widgets,[object Object],Windows Marketplace for Mobile,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-5-2048.jpg?cb=1670754781)
![Windows Marketplace for Mobile,[object Object],Connectingusers with great apps!,[object Object],Discovery,[object Object],[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-6-2048.jpg?cb=1670754781)
![Advanced search, sort and filter capabilitiesConvenience,[object Object],[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-8-2048.jpg?cb=1670754781)
![Pay with credit card or your mobile operator bill!Worry-free Experience,[object Object],[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-10-2048.jpg?cb=1670754781)
![Re-download purchased apps onto new phone,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-13-2048.jpg?cb=1670754781)
![Your Value Prop,[object Object],Familiar tools,[object Object],Transparent publishing,[object Object],Global Reach,[object Object],Competitive Returns,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-14-2048.jpg?cb=1670754781)
![Transparent,[object Object],Processes & Policies,[object Object],Centralized developer portal for one-stop publishing and app management,[object Object],Transparent policies for the types of applications allowed in the catalog,[object Object],SDKs, documentation & support,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-15-2048.jpg?cb=1670754781)
![Global Reach,[object Object],Netherlands,[object Object],Ireland,[object Object],Austria,[object Object],Finland,[object Object],Belgium,[object Object],Greece,[object Object],Denmark,[object Object],Luxembourg,[object Object],Norway,[object Object],Sweden,[object Object],Switzerland,[object Object],EMEA,[object Object],ASIA/PACIFIC,[object Object],AMERICAS,[object Object],New Zealand,[object Object],US,[object Object],Poland,[object Object],Japan,[object Object],Portugal,[object Object],Canada,[object Object],Australia,[object Object],France,[object Object],India,[object Object],Brazil,[object Object],Mexico,[object Object],UK,[object Object],Hong Kong,[object Object],Taiwan,[object Object],Germany,[object Object],Spain,[object Object],Italy,[object Object],Singapore,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-16-2048.jpg?cb=1670754781)
![Developers,[object Object],Revenue Share,[object Object],MSFT & Ecosystem,[object Object],30%,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-17-2048.jpg?cb=1670754781)
![Go-do’s,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-18-2048.jpg?cb=1670754781)
![Signing Up,[object Object],Create a Marketplace publisher account @ http://developer.windowsmobile.com,[object Object],Establish a business profile,[object Object],Remit subscription fee,[object Object],Get vetted,[object Object]](https://image.slidesharecdn.com/20090910windowsmarketplaceformobile-090921021205-phpapp01/75/20090910-windows-marketplace-for-mobile-19-2048.jpg?cb=1670754781)
20090910 Windows Marketplace For Mobile
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20090910 Windows Marketplace For Mobile
- 7. Access user ratings and reviews
- 9. Seamless download and installation
- 11. Automatic updates for purchased apps
- 12. DIY refund
Editor's Notes
- Grow Distribution to every Windows Phone userPre-installed on every Windows phone (WM6.5+)Global coverage with commerce in 29 countries at launchSimple and Transparent publishing processTransparent set of policies for what type of applications is permitted in the catalogCentralized developer portal for sign-up, submissions, status checks and app managementSimplified certification and signing processMaximize Return on InvestmentCompetitive revenue sharePromotional opportunities to drive up salesDetailed and up-to-date sales report online
- Content policy example: pornApp policy example: gambling
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