What Your Website Needs To Sell Ebooks (techtownebooks)


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  • There is not only one perfect way to get traffic into your weblog. If anyone tells you this, they’re not being honest. In order to understand what the best way is know your niche!
  • Taken from The Life Cycle of a Blog Post, From Servers to Spiders to Suits—to You
  • Watch others, check on similar products & services, look at market research in other fields that are exploding.
  • Lesson Learn
  • Per Nike! Getting in there, finding the time to get’er done is the most important. No Field of Dreams attitude. You must get out there!
  • What Your Website Needs To Sell Ebooks (techtownebooks)

    1. 1. What Your Website Needs to Sell Ebooks
    2. 2. <ul><li>BOOKSTORE </li></ul><ul><li>PERSONAL COMMERCE </li></ul><ul><li>BLOG </li></ul>
    3. 3. Bookstore <ul><li>Listing all Books, Types, Genre, Categories </li></ul><ul><li>Helps Readers to get to you </li></ul><ul><li>http://sylviahubbard.com/books </li></ul><ul><li>Offer bundles and specials here. </li></ul>
    4. 4. Personal Commerce <ul><li>Paypal </li></ul><ul><li>Payloadz </li></ul><ul><li>GoogleCart </li></ul>
    5. 5. Blog <ul><li>Keep It Updated </li></ul><ul><li>Post 52 Times A Year </li></ul><ul><li>Make sure you are using a subscription service even though you have RSS or newsletter services. </li></ul><ul><li>Use Categories and Tags to Increase Visibility. </li></ul>
    6. 6. Other Internet Marketing Tips <ul><li>BUY A DOMAIN NAME! </li></ul><ul><li>Put Your Domain name in your email signature “ Highlighted .” </li></ul><ul><li>Comment on Other Sites/Blogs </li></ul><ul><li>Google Alert Your Name, Author Platform and even your book title. </li></ul><ul><li>Join Social Network Works. </li></ul>
    7. 7. Social networks <ul><li>Facebook is visited more times than Yahoo Mail. Hint Hint…Do a fanpage! Much more productive! </li></ul><ul><li>YouTube gets over 24hours of videos uploaded to it’s site every hour </li></ul><ul><li>Ning is one the fastest growing niche social sites. </li></ul><ul><li>Twitter is mandatory if you want to sell books and reach your readers directly . </li></ul>
    8. 8. Social Network Reminders <ul><li>Be Sociable. “Buy My Book” all the time turns people off </li></ul><ul><li>Send Simple reminders to visit your bookstore. Find niches or days to celebrate and send them to the site. </li></ul><ul><li>Synergize, Retweet & Share! </li></ul>
    9. 9. More Internet Marketing <ul><li>Comment on other blogs </li></ul><ul><li>Visit other people’s sites and leave a guest comment </li></ul><ul><li>Guest post on other blogs. </li></ul><ul><li>Article Market </li></ul><ul><li>Have videos on your site. </li></ul><ul><li>Have PowerPoint presentations </li></ul><ul><li>Audio. </li></ul>
    10. 10. NEED MORE TIPS ?
    11. 11. 7 Factors on Generating Traffic to Your Weblog Understanding the How, When, What and Who In Order to Create More Visitors to Your Website
    12. 12. PRESENTED BY <ul><li>Sylvia Hubbard </li></ul><ul><li>Related Websites </li></ul><ul><li>SylviaHubbard.com </li></ul><ul><li>MotownWriters.com </li></ul><ul><li>WritersGuide2InternetMarketing.com </li></ul><ul><li>AAELN.com </li></ul><ul><li>LoveABlackWoman.com </li></ul>
    13. 13. Traffic Trouble?
    14. 14. No Traffic Troubles! 
    15. 15. Monitoring Your Traffic <ul><li>Important for the success of getting more traffic! </li></ul><ul><li>Know the source of how people are finding you! </li></ul><ul><li>Use Sites: </li></ul><ul><ul><li>Wordpress </li></ul></ul><ul><ul><li>Feedburner </li></ul></ul><ul><ul><li>Google Analytics </li></ul></ul>
    16. 16. How Do You Get Traffic? There are Many Valid Sources of Traffic
    17. 17. The ‘Best’ Source of Traffic Varies from Niche to Niche
    18. 18. <ul><li>Different Sources of Traffic Will monetize differently </li></ul>
    19. 19. See Animation of this picture at: http://www.wired.com/special_multimedia/2008/ff_secretlife_1602 Traffic Patterns Change over the life cycle of a blog
    20. 20. Bloggers should be open to different approaches
    21. 21. Too many Eggs in One Basket Can Be Dangerous <ul><li>Changing Technology opens up more roads to bring new traffic in site ALL the time! </li></ul><ul><li>Google and other search engines are always adjusting their algorithms. </li></ul>
    22. 23. The Importance of Personality and Being Yourself Know Thy Self ! The better you understand yourself, the better you can understand what works best in bringing traffic to your site. <ul><li>Share A Unique Concept </li></ul><ul><li>Be Genuine </li></ul><ul><li>Go Off The Charts </li></ul><ul><li>Be Genuine </li></ul><ul><li>Don't be Afraid of Change </li></ul><ul><li>Be Genuine </li></ul>
    23. 25. REMEMBER! <ul><li>There is no wrong or right way to generate traffic for a blog </li></ul>
    24. 26. Don’t Forget To Purchase Your Book ! INTERNET MARKETING FOR WRITERS & BUSINESSES! AVAILABLE @ WWW.AMAZON.COM (PAPERBACK ) WWW.SMASHWORDS.COM EBOOK Connect To The World, Sell Your Products & Services & Use Technology to Make More Money!