DOB : 1 April 1908 Brooklyn, New YorkDOD : 8 June 1970 (62 years) Menlo Park, CaliforniaNationality : AmericanField : PsychologyKnown for : Maslow’s hierarchy of needsInfluences : Alfred Adler, Kurt Goldstein, Henry MurrayInfluenced : Douglas McGregor, Robert Assagioli, Colin Wilson, Abbie Hoffman, Wayne Dyer
Self- actualization Esteem needs Social needs Security needsPhysiological needs
The basic needs for sustaining human life. Example : Water, food, air, & sleep. Lie at the lowest level in the hierarchy of needs as they have priority over all other needs. These needs cannot be postponed for a long period. Other needs do not motivate an employee. A company can meet such physiological needs through fair wages
The desire necessary to make people feel safe and stable Example : job security, sick pay, maternity leave, & pension. After physiological needs are satisfied, people can concentrate on the next level of needs.
The human need to be accepted as part of a friendship group or a family. Example : communications, social gathering, wedding, & having children. It is a human nature to want to be loved and accepted by others. Employees needs friends and interaction with their friends and superiors of the group. In business, Interaction , teamwork and recognition of trade union membership are some of the opportunities that can satisfy this needs. Anti – discrimination legislation can also help businesses to promote a sense of worth and belonging in the workplace.
The desire for recognition and being able to have self-respect . Internal Esteem needs : People feel good about themselves due to sense of achievement. External Esteem needs : Recognized by others due to status in the workplace. Job titles can helps to boost internal and external ego needs . Sincere praise and positive reinforcements can also be the method to boost the ego of employees. Internal promotion of staff, rather than recruiting someone from outside the organization , may increase staff morale. Training and development opportunities suggest the business values its worker. Giving workers some input into the decision making process also can increase their level of morale.
The forces that drive a person to become the best that they can be. This need can be satisfied providing opportunities for personal development and promotion. People who achieve self-actualization are authoritarian in their outlook. A person must have the freedom over what they do in order to exploit their talents in the job that they excel at and in a way that only they know best. Utilisation of workers potentials to the maximum extent and desires to achieves something special in their life or in the area of their specialization This need is fully satisfied rarely
Helps to understand employee’s needs. Helps to motivate employees Helps to decide rewards at each level. Helps in recognizing potential Source:http://wiki.answers.com/Q/What_is_the_advantage s_of_maslow%27s_hierarchy_of_needs#ixzz1mZ8Qe5Ai
People are motivated by different needs at the sametime.You do not have to satisfy primary needs in order tobe motivated by higher needs.-mogok laparNeeds are constantly appearing.