Communicating tiger

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About the need to be aware of CONTEXT,
and change strategy whenever necessary

Published in: Design, Technology, Business
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Communicating tiger

  1. 1. like
  2. 2. like any
  3. 3. like any design
  4. 4. like any design graphic design
  5. 5. like any design graphic design
  6. 6. like any design graphic design is
  7. 7. like any design graphic design is in
  8. 8. like any design graphic design is in fact
  9. 9. like any design graphic design is in fact about
  10. 10. like any design graphic design is in fact about communication.
  11. 11. if you need to explain something, for instance the concept ‘tiger’ . . .
  12. 12. . . . you probably will do this differ- ently to a child then to a grown up. not only your tone of voice, but presumably also the content of your message will differ.
  13. 13. this now is the same with your guide- lines booklet.
  14. 14. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . .
  15. 15. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . . . . . but to explain the concept,
  16. 16. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . . . . . but to explain the concept, to
  17. 17. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . . . . . but to explain the concept, to communicate
  18. 18. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . . . . . but to explain the concept, to communicate the booklet to a board,
  19. 19. this now is the same with your guide- lines booklet. sure, the item is going to be used by an agency, an individual designer, or ‘the boy from upstairs’ . . . . . . but to explain the concept, to communicate the booklet to a board, is something completely different.
  20. 20. i suppose you all will agree . . ? if you don’t, we have a principle difference of opinion, and we should discuss the issue some time.
  21. 21. . . .
  22. 22. . . . but not now
  23. 23. . . . but not now . . .
  24. 24. anyway, this is what i am trying to explain you over and over. i am afraid it is rather BASIC. there is no ONE solution. You should not be repetitive.
  25. 25. Communication
  26. 26. Communication depends
  27. 27. Communication depends on
  28. 28. Communication depends on C
  29. 29. Communication depends on CO
  30. 30. Communication depends on CON
  31. 31. Communication depends on CONT
  32. 32. Communication depends on CONTE
  33. 33. Communication depends on CONTEX
  34. 34. Communication depends on CONTEXT
  35. 35. Communication depends on CONTEXT.
  36. 36. ommunication depends on CONTEXT. .
  37. 37. mmunication depends on CONTEXT. . .
  38. 38. munication depends on CONTEXT. . . .
  39. 39. unication depends on CONTEXT. . . . .
  40. 40. nication depends on CONTEXT. . . . . . .
  41. 41. ication depends on CONTEXT. . . . . . . .
  42. 42. ation depends on CONTEXT. . . . . . . . .
  43. 43. tion depends on CONTEXT. . . . . . . . . .
  44. 44. on depends on CONTEXT. . . . . . . . . . . .
  45. 45. ion depends on CONTEXT. . . . . . . . . . .
  46. 46. n depends on CONTEXT. . . . . . . . . . . .
  47. 47. depends on CONTEXT. . . . . . . . . . . . .
  48. 48. epends on CONTEXT. . . . . . . . . . . . . .
  49. 49. pends on CONTEXT. . . . . . . . . . . . . . .
  50. 50. ends on CONTEXT. . . . . . . . . . . . . . . .
  51. 51. nds on CONTEXT. . . . . . . . . . . . . . . . .
  52. 52. ds on CONTEXT. . . . . . . . . . . . . . . . . .
  53. 53. s on CONTEXT. . . . . . . . . . . . . . . . . . .
  54. 54. on CONTEXT. . . . . . . . . . . . . . . . . . . .
  55. 55. n CONTEXT. . . . . . . . . . . . . . . . . . . . .
  56. 56. CONTEXT. . . . . . . . . . . . . . . . . . . . . .
  57. 57. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  58. 58. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  59. 59. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  60. 60. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  61. 61. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  62. 62. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  63. 63. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  64. 64. CONTEXT. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  65. 65. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
  66. 66. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

×