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Gbanga - Swiss Game Arcade 2012


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Gbanga - Swiss Game Arcade 2012

  1. 1. Gbanga is the game where you walk in the real world to playmixed-reality quests and score virtual points. Swissnex, Swiss Game Arcade, March 2012 Matthias Sala,,
  2. 2. • Pic wie wir am arbeitenAt Gbanga, we’ve craftedLocation-based games for 5 years 2
  3. 3. «Ive played many video games, but I never thought that a game will make me walk outside in the rain» – a 29-year-old Gbanga playerImage by Navid Baraty
  4. 4. Mixed-reality gaming Walk 150m Real-time weather Puzzle pieces for questsReal-world Collectible Phone booths Sponsored buildings valuable to get new product near-by items missions placement
  5. 5. Extremely immersivePlayers: Gbanga:• engage in physical tasks • creates walk-in customers• are highly immersed and • earns $14 USD per active motivated in the gameplay player experience • is highly dynamic and• share successes on social generic to adapt to business media customer’s needs
  6. 6. 2009Gbanga Zooh
  7. 7. 2010Gbanga Famiglia
  8. 8. 2011PAX Packer, Pilotifant, AR, Xmas
  9. 9. 2012Gbanga Animals
  10. 10. 2012Gbanga Animals