iTS A FULL DECRIPTION ABOUT AMAZON

1. Swapnali Kanekar

2. HISTORY...
•Amazon was incorporated in the state of Washington on July 5,
1994.
•Before the company was renamed Amazon it was called
Cadabra, Inc.
•In 2002, Virgin Entertainment Group and Amazon.com
relaunched www.virginmega.com as a co-branded Web site.
•Also in 2002, Amazon.com launched Amazon.ca, bringing
Canadians the selection, convenience, and the value of the
Amazon shopping experience.

3. PROMOTERS
Amazon Promoters Private Limited was incorporated 7 years ago
on Friday 22 January 2010 and it is registered at RoC-Coimbatore
as Private Company limited by Shares having its authorized share
capital of Rs. 1000000.0 and paid up capital of Rs. 550000.
According to Amazon Promoters and as per the information it has
reported to registrar of companies in Coimbatore its last Annual
General Meeting (AGM) was held on Wednesday 30 September
2015 and Its balance sheet was last filed on Tuesday 31 March
2015 .
There are over 2 Directors/Officers that holded positions at
Amazon Promoters Private Limited's.

4. PRODUCTS
• Products
• Books
• Movie,
• Music and Games
• Digital Download
• Computer And Office
• Electronics
• Grocery, Health and beauty
• Toys, kids and baby
• Clothing, Shoes and jewelry
• Sports and outdoors
• Tools, Auto and industrial

5. FUNDING AGENCY
This startup story features Jeffrey P. Bezos, the inn
Amazon raised a series A of $8M from Kleiner Perkins Caufield &
Byers in 1995.ovative founde
By 1999, the value of the Kleiner Perkins Caufield & Byers
investment in Amazon created returns of over 55,000%.r of
Amazon.

6. PRICING THE ITEMS
• Consider costs and fees first
• Price according to brand
• Keep it flexible - and consider auto pricing
• Drive customers back to your site
• Follow the $10 Law
• And don’t forget about that customer feedback:

7. BRANDS AVAILABLE
• Amazon.com‘ s product lines available at its website include
several media booKS,
• DVDs, music CDs,
• videotapes, and software, , baby products, consumer
electronics, beauty products, gourmet food, groceries, health
and personal-care items, industrial & scientific supplies.
• kitchen items, jewelry, watches, lawn and garden items,
musical instruments, sporting goods, tools, automotive items
and toys & games.

8. PAYMENT METHOD

9. DELIVERY
MECHANISM

10. RETURN EXCHANGE
Return on exchange an item:
• Go to the Online ReturnsCenter , and then click Return items.
• Find the order you want to return, and then click Return or
replace items.Tip: If you don't see the order you're looking for,
select another option from the See more menu.
• Select the item you want to exchange, and then select a
reason from the Reason for return menu.
• An exchange order, with the same shipping speed that was
used on your original item, will be created. You can use the
return label provided to you to send your original item back.
You'll need to return the original item within 30 days to avoid
being charged for both the original and exchange items.

11. WARRANTY PRODUCT
• If your item is eligible for repair, you'll have a repair option in
the Online Returns Center.
• You'll be able to send the item directly to the third-party
repairer. See Send an Item for Repair to learn how to send an
item to be repaired.

12. LOCATION ON
COMPANY
• Amazon's global headquarters are in 14 buildings in
Seattle's South Lake Union neighborhood, developed primarily
by Vulcan, Inc. from 2008 onward. The first 11 buildings were
acquired from Vulcan in 2012 at a cost of $1.16 billion. The
company was previously headquartered in rented space within
the Pacific Medical Center, located in the city's Beacon
Hill neighborhood, from 1998 to 2011.
• Software development centers
• North America
• South America
• Europe
• Asia

13. GRIVENCE
REDRESSAL
The name, description and address of the complainant.
The name, description and address of the opposite party or
parties, as the case may be as for as they can be ascertained.
The facts relating to complaint and when and where it arose.
Documents, if any, in support of the allegations contained in
the complaint.
The relief which the complainant is seeking. The complaint
should be signed by the complainant or his authorized agent.
The Complaint is to be filed within two years from the date on
which the cause of action has arisen.

14. REVENUE AND
GROWTH

15. COMPETITIORS

16. EASY AVAIBLITY OF
WEBSITE
• We have to just enter the word “amazon”we will get the
information.
• After entering product name we will get product detail as well
as related products.

17. METHODS OF
TRADITIONAL
ADVERTISING
• Affiliate Marketing
• Continuous Website Development
• Email Marketing
• Offline Advertising
• Pay Per Click Advertising

18. AVAILABILITY ON
SOCIAL MEDIA
• Facebook
• Twitter
• Linkedin

19. IMPROVEMENT IN
ECOMMERCE
• Personalized emails
• Self-service support
• Fast site performance and easy, smart site usability
• Mobile-first experience
• The little things that exceed expectations will create
loyalty and build advocacy

20. FUTURE PLAN OF
COMPANY
• Increased emphasis on logistics
• Doubling down on artificial intelligence and Alexa
• rick and Mortar
• More investment in original content