Knowledge Management Institute September 24, 2008 Idea Management Tools Democratizing Business Robert Swanwick Director, M...
Idea Generation History <ul><ul><li>Top-Down </li></ul></ul><ul><ul><li>High-paid, well educated, experienced executives <...
Web1.0 = Complex <ul><ul><li>Large scale “kitchen sink” software </li></ul></ul><ul><ul><ul><li>Often just designed for a ...
Web2.0 <ul><ul><li>Simpler products </li></ul></ul><ul><ul><li>Power/Content in the hands of end-users </li></ul></ul><ul>...
Idea Generation Tools in Web2.0 <ul><li>Can be used for </li></ul><ul><ul><li>Internal Idea Generation </li></ul></ul><ul>...
Idea Generation Tools in Web2.0
Idea Generation Tools in Web2.0
Management Back-end
Starbucks
My Starbucks Idea
Integrating Idea Tools
Items to consider <ul><ul><li>How will users get into your idea environment? </li></ul></ul><ul><ul><ul><li>Integrated int...
Questions <ul><ul><li>What areas of your organization could benefit from a tool like the ones you saw?  </li></ul></ul><ul...
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Idea Tools: Democratizing Business

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Presentation for the Knowledge Management Institute about how lightweight tools can be used to get bottom-up ideas from customers, employees, and/or partners

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Idea Tools: Democratizing Business

  1. 1. Knowledge Management Institute September 24, 2008 Idea Management Tools Democratizing Business Robert Swanwick Director, Multimedia WSB
  2. 2. Idea Generation History <ul><ul><li>Top-Down </li></ul></ul><ul><ul><li>High-paid, well educated, experienced executives </li></ul></ul><ul><ul><li>Anything wrong with that? </li></ul></ul>
  3. 3. Web1.0 = Complex <ul><ul><li>Large scale “kitchen sink” software </li></ul></ul><ul><ul><ul><li>Often just designed for a small Idea Tiger team </li></ul></ul></ul><ul><ul><ul><li>Complex workflow </li></ul></ul></ul><ul><ul><ul><li>Not integrated with the way people work </li></ul></ul></ul>
  4. 4. Web2.0 <ul><ul><li>Simpler products </li></ul></ul><ul><ul><li>Power/Content in the hands of end-users </li></ul></ul><ul><ul><li>Easy to blend (mash) different simple products together to serve more complex goals </li></ul></ul>
  5. 5. Idea Generation Tools in Web2.0 <ul><li>Can be used for </li></ul><ul><ul><li>Internal Idea Generation </li></ul></ul><ul><ul><li>Idea Generation from customers </li></ul></ul><ul><ul><li>Idea Generation from anybody </li></ul></ul>
  6. 6. Idea Generation Tools in Web2.0
  7. 7. Idea Generation Tools in Web2.0
  8. 8. Management Back-end
  9. 9. Starbucks
  10. 10. My Starbucks Idea
  11. 11. Integrating Idea Tools
  12. 12. Items to consider <ul><ul><li>How will users get into your idea environment? </li></ul></ul><ul><ul><ul><li>Integrated into the way they work? </li></ul></ul></ul><ul><ul><ul><li>Compelling value that they derive from it? </li></ul></ul></ul><ul><ul><ul><li>Incentives? (carrot and stick) </li></ul></ul></ul><ul><ul><li>What will your organization do with the information? </li></ul></ul><ul><ul><ul><li>Have executives agreed to consider the top ideas? </li></ul></ul></ul><ul><ul><ul><li>What path will the idea take from voted top idea through PoC, Pilot, and into full implementation? </li></ul></ul></ul><ul><ul><ul><li>What are the steps/gates along the way </li></ul></ul></ul><ul><ul><li>How will you manage the environment? </li></ul></ul><ul><ul><ul><li>Clearing out old ideas </li></ul></ul></ul><ul><ul><ul><li>Tagging </li></ul></ul></ul><ul><ul><ul><li>Dealing with inappropriate behavior </li></ul></ul></ul>
  13. 13. Questions <ul><ul><li>What areas of your organization could benefit from a tool like the ones you saw? </li></ul></ul><ul><ul><li>How would the people in your organization respond to this type of product? </li></ul></ul><ul><ul><li>What change management/process effort would it take to make this happen in your org? </li></ul></ul><ul><li>What are you going to do tomorrow? </li></ul>

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