Business Blastoff on a Budget


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PowerPoint presentation for Sven Mogelgaard's Business Blastoff presentation at Shoreline City Hall on Tuesday June 1, 2010. Sorry, no audio

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Business Blastoff on a Budget

  1. 1. Business Blastoff On A Budget <br />Tools to help you start or grow your business without breaking the bank<br />
  2. 2. Getting Started<br />Sound Business Advice<br />Effective Networking and Advertising Tools<br />Communication Tools<br />Basic Productivity Tools<br />Bells and Whistles – The Cool Stuff!<br />
  3. 3. Board of Directors<br />Bookkeeping/Accounting<br />Legal<br />Mentor(s)<br />Ongoing Education<br />
  4. 4. Promote Yourself!<br />Get On Line<br />Join (or CREATE) Networking Groups<br />Community Involvement<br />Demonstrate Your Expertise<br />Network, Network, Network!<br />
  5. 5. Communication Tools<br />Dedicated or virtual phone service?<br />Toll free or local number?<br />Cell phone or smart phone?<br />Traditional or electronic newsletter?<br />
  6. 6. Basic Productivity Tools<br />Word Processing<br />Presentation Creation<br />Graphic Design/Desktop Publishing<br />E-mail<br />Internet Publishing<br />Accounting and Invoicing<br />
  7. 7. 600 Pound Gorilla<br />
  8. 8. FREE Alternative<br /><ul><li> Write – Word Processing
  9. 9. Calc – Spreadsheet
  10. 10. Impress – Presentation
  11. 11. Draw – Graphics
  12. 12. Base - Database</li></li></ul><li>Graphics and Internet<br />
  13. 13. Getting Your E-mail<br />
  14. 14. Another Gorilla<br />
  15. 15. Your Internet Presence<br />Register your own domain name<br />Use your domain’s e-mail service<br />Carefully consider maintaining your site<br />Leverage Social Networking<br />Keep it professional<br />
  16. 16. Register Your Domain<br />
  17. 17. Affordable Web Tools<br />Dozens of applications<br />Ala carte or in bundles<br />Some free basic tools<br />
  18. 18. Social Networks<br />Facebook<br />Biznik<br />Linkedin<br />Plaxo<br />Twitter<br />
  19. 19. Internet Visibility<br />Understand and use keywords and meta tags<br />Include Web address on all postings and profiles<br />Update often (and make it relevant)<br />Look for local search engine options<br />
  20. 20. Bells and Whistles<br />File sharing and storage<br />Collaboration<br />CRM (Customer Relationship Management)<br />Sales and prospecting<br />
  21. 21. File Sharing<br />
  22. 22. One of My Favorites<br />
  23. 23. Sales and Prospecting<br />
  24. 24. Visit Our Site!<br /><br />Sign up for our Newsletter, check out our events calendar, download tools and utilities or shop for computers and games.<br />
  25. 25. Internet Resources<br />AccessLine Communications – virtual PBX services, follow-me phone numbers and toll free numbers<br />Constant Contact – Electronic newsletters, surveys, polls and more<br />BNI and LeTip national networking groups<br />Washington State Chamber of Commerce – directory of local Chambers of Commerce<br />
  26. 26. Internet Resources (2)<br />Microsoft Office 2010 – site is still being updated<br />OpenOffice Project – Open source office productivity<br />Free Serif Software – Cool free software for graphics and Web<br />Mozilla Thunderbird – E-mail Client<br />Log Cabin Hosting – Quality Web hosting (Reseller for GoDaddy) <br />
  27. 27. Internet Resources (3)<br />CoffeeCup Software – Everything you need to build and maintain a professional Web site.<br />SugarSync – Hands down the coolest and most useful tool for sharing, syncing and backing up your data.<br />DimDim – Online meeting and collaboration site.<br />37 Signals – One-stop shopping for project management, CRM, chat, collaboration and sharing<br />Act! – Top notch sales, prospecting and CRM software<br />
  28. 28. Internet Resources (4)<br />Goldmine - Another great sales and prospecting tool<br />Please follow us on our Social Networking sites to get the latest updates on workshops, seminars and other events. Thank you for participating in this event!<br />