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Green Chemistry: The Move To A Cradle To Cradle Society Leonard E. Robinson
 
California Green Chemistry Initiative ,[object Object]
Green Chemistry: Two New Laws ,[object Object],[object Object]
What is Green Chemistry? ,[object Object],[object Object],[object Object],[object Object]
Opportunity ,[object Object],[object Object],[object Object]
Increase CA Share of $635 billion US Chemicals Market LAO (2006): California Exports CA Chemicals = Only $7.2 billion
Global Chemical Production University of California,   Berkeley Doubles every 5 years
Green Venture Capital Investment HOW PUBLIC POLICY HAS STIMULATED PRIVATE INVESTMENT  James Stack, Goldman School of Public Policy, University of California, Berkeley  John Balbach, Cleantech Venture Network  Bob Epstein, and Teryn Hanggi. May 2006.
[object Object],[object Object],[object Object],[object Object],The Challenges
Childhood Toxics Exposure from Products
Public Health Impacts GROWING UP TOXIC  Chemical Exposures and Increases in Developmental Disease Travis Madsen, Yana Kucher  and Teri Olle ENVIRONMENT CALIFORNIA RESEARCH AND POLICY CENTER June   2004 Autism Prostate Cancer Cryptorchidism Breast Cancer Sperm Density
Reduce Long-Term Waste Management Cost by Taxpayer $$ Collected $ $$ Needed $ $157 million $1.2 billion
Two million plastic beverage bottles discarded every five seconds in U.S.  Only 3% of plastic is recycled
426,000 cell phones discarded each day in U.S.
60,000 plastic bags used every 5 seconds in U.S .
Chemical-by-Chemical Bans –  A piecemeal approach ,[object Object],[object Object],[object Object],[object Object]
Three Strategies ,[object Object],[object Object],[object Object]
Six Policy Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sample Environmental Footprint
Know Your Product ’s Footprint   Environmental Footprint for a Timberland Shoe
 

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SB11 - CAL EPA - Leonard Robinson

Editor's Notes

  1. Green Chemistry shifts society ’s focus from “cradle-to-grave” to “cradle-to-cradle.” Rather than concentrating only on controlling the consequences of the waste, effluent, and emissions that society generates, green chemistry moves upstream—where the goods and products we use daily are conceived, designed, and manufactured.
  2. Green Chemistry also offers California substantial benefits: High-skill, high-wage jobs in the new “clean technology” and materials industries, Economic growth based on sustainable, green businesses, and Increased share of the estimated $16 trillion global materials market
  3. And, California can increase its share of the U.S. chemicals market by adopting green chemistry strategies.
  4. which will grow at a pace faster than global population increases. Worldwide, people are becoming more prosperous and demanding more consumer goods. [Note: MG can tell the “carpet on the toilet tank” analogy here if she likes…as long as no names, nationalities, or other references are used.]
  5. By applying Green Chemistry principles, we can implement a more systematic approach—to toxics in products—than the current legislative “ban without a plan” reaction.
  6. Many folks who participated in our initiative assumed we were talking about chemical production. The news stories we read every day about dangerous chemicals found in various consumer goods—children ’s toys, pet food, toothpaste, etc.—and the legislative “ban without a plan” approach prompted our focus on products, especially those products which affect infants and children.
  7. The marketplace today does not reflect the true cost of a product ’s lifecycle. This slide shows the billions of dollars in taxpayer costs required to manage the long-term consequences of goods and products thrown away in the last fifty years. Green Chemistry is a way to reduce and avoid these costs over the next fifty years.
  8. A few quick slides to give you an idea of the magnitude of three waste streams from our disposable consumer products society.
  9. After robust dialogue with stakeholders from around the world and across all sectors over the last sixteen months, the Initiative distills all of what we heard into six recommended strategies for California.
  10. After robust dialogue with stakeholders from around the world and across all sectors over the last sixteen months, the Initiative distills all of what we heard into six recommended strategies for California.
  11. California already has lots of goals to reduce environmental impacts – but they are all single-media focused – moving to a multimedia lifecycle focus means we can start measuring tradeoffs, and allow the market to decide where it can most efficiently get the most environmental gains at least cost
  12. Many leading companies have such metrics already – Levi Strauss, Patagonia, Nike and Timberland - Walmart is developing similar tools for all its product suppliers