Measuring corporate social and environmental responsibility is difficult, time-consuming and often produces meaningless data that hard-nosed business leaders find underwhelming or hard to believe. However this is not necessarily so, according to Mission Measurement CEO, Jason Saul. Saul argues that the key to measurement is effective strategy. Based on his forthcoming book, Social Innovation, Inc., Saul will outline five types of social innovation that turn social change into powerful business strategy. Combined with experience-based best practices in impact measurement, these innovation strategies make measuring the business and social value of CSR program practical, timely and relevant to your company’s most pressing business objectives.