The only thing thatis not designed isnatureDavid M. Kelley (born 1951) He isfounder Global design firm IDEOand a professor at StanfordUniversity. www.Ideo.com
Alan Curtis Kay"The best way to predictthe future is to invent it”.Dynabook concept which definedthe conceptual basicsfor laptop and tablet computersand E-booksViewpoints Research Institute, anon-profit organization dedicatedto children, learning, andadvanced software development
Paul GrahamY Combinator motto:Make something people want.www.paulgraham.comco-founding Viaweb (which eventually becameYahoo! Store), and for co-founding the YCombinator seed capital firm.
Tina Seelig,Stanford University Professor ,Director of Technology VenturesAuthor.A crash course increativity: Tina Seelig atTEDxStanfordhttp://www.youtube.com/watch?v=gyM6rx69iqg
Win Up to £5000 Eligible for 3 years Design to succeed Profit for Purpose
Criteria for both competitions1. Show a high level of personal commitment andpassion for their proposed enterprise2. Demonstrate the ability to recruit and lead others torealise the opportunity3. Identify the resources and/or intellectual propertyon which the idea rests4. Describe the enterprise’s growth potential
Award Criteria for Social Enterprise• students, staff or recent graduates (graduated within 1 year)• over the age of 16• living in the UK for the duration of the project• who are individuals or part of an informal group
Award Criteria for Social EnterpriseProjects must:• benefit the public or a community in the UK• demonstrate a connection to the Higher Education Sector• need a HE Social Entrepreneurship Award to ensure their success• offer a learning opportunity for the applicant(s)• be a new initiative – not a continuation of ongoing operations• not be part of the applicant’s paid employment• be an entrepreneurial solution to a social problem• instigate social impact or social change• not be for activities outside the law, against public policy or anythingthat fosters ethnic, religious or commercial disharmony
". Social enterprises spot the socialproblem and the social opportunityfirst but they use business methodsand create wealth to solve them.“Celia Richardson,Director of campaigns at Social Enterprise UK
Your Vision; Please describe your business/ projectwhen it’s successful.100 words Max.Suggestions:• Description of the finished product or service• How will customers discover the product or service• Who is using it• When and how will revenue and profit be generated• How will it be delivered and who is involved
What is/ are the problem/problems you are solving?100 words Max.Suggestions;• What job are people trying to get done• How big is the problem• Why do people care about the problem,• Whats the pain suffered/ difficulty experienced• What have you done to understand the problem
What are the current solutions?50 Words Max.Suggestions:• What is the current solution• What are the major failings• Who delivers the solution• How many deliver solutions• Is the solution part of something else- overdeveloped/expensive
What is your solution?100 Words Max.Suggestions:• How does your solution solve the problem• How easy is it to use will it change behaviour• Do you offer the whole solution• What are the unique features and benefits• Why hasn’t anyone found a solution before
Potential customers & market? What is the potentialdemand.50 Words Max.Suggestions:• Whose a typical customer and who will buy it first.• How big is the market now and likely in 5 years• How do they buy the current solution, will that be thesame for you• Is there a lot of competition in the market, whodominates the market• Is the market growing, is it a global opportunity
What costs? What pricing? What finance? Anyevidence available50 Words Max.Suggestions:• What will it cost to make and sell. What is the profit oneach sale• What will you charge and why.• How many will you sell and when will you start selling• How much money will you need to start the business• What will you use the award for
How far have you come in terms of developing theproposed venture?50 Words Max.Suggestions:• Concept / prototype/ Does it work• What research has been done or is needed to completethe project. cost?• Who have you asked for help; technical/customers/buyers/sellers• Is this the complete offering or first feature of a largeroffering• What other funding have you explored
What are the challenges/barriers to success? Identifykey milestones50 Words Max.Suggestions;• Money needed to deliver the first sale• Market knowledge• Personal skills• Time• A working product or service
Please outline personal learning and development thatyou hope to gain from this project50 Words Max.Suggestions• How to skills• Skills needed as an entrepreneur• Personal strengths and weaknesses• Team building• Creative problem solving
Use of the Prize Money Research, creating prototypes, market analysis,travel or anything else the scheme panel considersrelevant to forming or developing a new business. Funds cannot be used to pay for the time of theentrepreneur.
Bursaries based on the strength of the proposals presented incompetition Successful applicants will receive further support from theSussex Innovation Centre to develop their proposal 4 hours Free Mentoring. Discounted Consultancy rates All applications remain totally confidential to protect theirIntellectual Property.
To apply http://www.sussex.ac.uk/careers/newsandevents/startupsussex Key dates: Seminar 20th June 2013 Closing date 5th July 2013 Panel 22nd July 2013 Pitching Workshop 11th July 2013