Table Of Contents
History of the Organisation
Mission and Vision
Group of Companies
Clients and Competitors
Awards and Recognitions
PEST & SWOT Analysis
Wipro Limited (formerly Western India Products
Limited) is a multinational IT Consulting and System
Integration services company headquartered in Bangalore,
Karnataka, India. As of March 2014, the company has 146,000
employees servicing over 900 large enterprise corporations
with a presence in 61 countries. Wipro is the third largest IT
services company in India. On 31 March 2014, its market
capitalisation was approximately ₹1.27 trillion ($20.8 billion),
making it one of India's largest publicly traded company. Azim
Premji is a major shareholder in Wipro with over 50% of
Wipro is headquartered in Bangalore and has 28
development centres across India , USA and Europe. It also has
offices 21 offices in Canada, France Taiwan and United Kingdom.
Wipro has set a vision for itself to become a 5 billion dollar company
in the next few years. It aims to be in the top 10 IT companies in the
world and also to be one among the top 10 most favoured employers
in the world. It is a global company with revenues of Rs 30922
million for the year 2010. The revenues of the company have been
growing at an annual average rate of 23% and PAT at a rate of 50%.
It employs 14000 employees of which 11500 are in IT business.
Wipro follows six sigma quality systems and is also a SEI-CMM level
5 companies with principle lines of business being information
technology and consumer products. It also has other businesses of
fluid power, Lighting, Medical equipment products and Financial
services. It includes software services and as well as hardware
products. It makes up the largest chunk of business for Wipro. It
accounts for 84% of total revenue of Wipro and around 93% of its
Mission And Vision
Wipro’s Mission and Vision:
Having already achieved the pinnacles of process and quality credentials
(through ISO 9000, SEI CMM,PCMM and Six Sigma), Wipro’s Vision is
focused on attaining leadership in the areas of business, customer and people.
Business Leadership: Among the top 10 Information Technology Services
companies globally and theNo.1 Information Technology company in India.
Customer Leadership : The No.1 choice of customers through innovative
solutions and Six Sigma processes.
People Leadership: Among the top 10 most preferred employers globally by
creating an environment of empowerment, intellectual challenge and wealth
sharing. Brand Leadership: Wipro to be among the 5 most admired brand in
India Wipro enters into various industries for various businesses in a constant
innovative manner. This shows the firm’s strong approach of tapping new
market with the spirit of achievement.
History of the organisation
Wipro Ltd. started its journey in 1947 as a vegetable
oil trading company (Western India Palm Refined Oils) in Amlaner ,
Maharashtra, India. It was M. H. Premji, father of its current
Chairman Azim Premji, who founded Wipro.
After his sudden demise in 1966, his son, a Stanford
University graduate in Electrical Engineering, took the onus of
leadership at the age of 21. Azim Premji repositioned the company
into a consumer goods company and started producing hydrogenated
cooking oils, laundry soap, wax and tin containers.
Later Wipro Fluid was set up, which started manufacturing hydraulic
and pneumatic cylinders for the industrial trucks and heavy machines.
In 1977, after IBM left Indian IT sector, Wipro entered into the
market. It started developing its own computers within a couple of
years. Wipro Ltd. started selling finished products.
It licensed technology from Sentinel Computers in U.S .Wipro is also
the manufacturer of India’s first mini computers. In 1980, Wipro Ltd.
moved towards software development, when they started providing
customized software to their hardware customers or clients.
This was just a beginning of a new era for Wipro. It spread its roots
off shore in U.S. in 1992. By 2000, Wipro Ltd. managed to get
enlisted on the New York Stock Exchange. Wipro’s evolution from
inception is given at the end of this project
WIPRO Group Of Companies
Wipro Limited is a global provider of comprehensive IT
solutions and services, including Systems Integration, Consulting,
Information Systems outsourcing, IT-enabled services, and R&D
services. It is also a value added reseller of desktops, servers,
notebooks, storage products, networking solutions and packaged
software for international brands.
IT revenues stood at $ 6.2 billion for the year ended March
31, 2013, with a repeat business ratio of over 95%.The business
model at Wipro Technologies Ltd is an industry aligned customer
facing model which gives greater understanding of customers’
businesses to build industry specific solutions.
WIPRO Consumer Care & Lighting
Wipro Consumer Care and Lighting (WCCLG), a business unit of
Wipro Limited operates in the FMCG segment offering a wide
range of consumable commodities. The first product to be
introduced by WCCLG was vegetable oil, later popularized under
the brand name "Sunflower Vanaspati".
It offers personal care products, such as Wipro Baby Soft and
Wipro Safe wash, soaps like Santoor and Chandrika as well as
international brands like Yardley. Its portfolio of lighting solutions
includes products like Smartlite CFL, LED, emergency lights and
Through its customer-centric products, Wipro Consumer Care and
Lighting has become a fast growing company in the FMCG
WIPRO Infrastructure Engineering
Wipro Infrastructure Engineering is the hydraulics
business division of Wipro Limited and has been in the
business of manufacturing hydraulic cylinders, truck
cylinders, and their components and solutions since 1976.
This division delivers hydraulic cylinders to international
OEMs and represents the Kawasaki, Sun Hydraulics and
Teijin Seiki range of hydraulic products in India. It has
entered into partnerships with companies like Kawasaki and
aerospace giant EADS.
WIPRO & GE Medical Systems Limited
Wipro GE Medical Systems Limited is Wipro’s joint
venture with GE Healthcare South Asia.
It is engaged in the research and development of advanced
solutions to cater to patient and customer needs in
This partnership, which began in 1990, today includes
offerings like gadgets and equipment for diagnostics,
healthcare IT solutions and services to help healthcare
professionals cancer, heart disease, and other ailments.
AWARDS & RECOGNITIONS
Wipro E.go Notebooks was ranked amongst the top four
notebook brands by a premier global market intelligence
Awarded the Platinum Partner Award by Hitachi Data
Systems for the year 2008-2009.
Winner for the Best Project Achievement in Customer
Experience at The Global Six Sigma and Business
The Gold Certified Partner of HP, Middle East in 2008-2009.
Received certification for Master Security Specialization by
Proud recipient of the International ICT Award for the
Fastest Growing BPO Company Award.
Fortinet , a leading provider of network security appliances,
declared Wipro to be the Top Growth partner in 2008-2009.
Wipro's commitment towards its partners was recognized
through the first ever Teradata Partner Impact Award. The
award held at the Teradata Centre of excellence (CoE) also
identified us as a significant contributor as SI Partner in the
APAC emerging markets.
Best BPO Locator Award in Philippines in March, 2009.
Wipro featured in FinTech's rankings on Top 25 Enterprise
companies published by the American Banker and Bank
Technology News, and IDC Financial Insights.
Received the "Company Of The Year - International" award
as part of the Economictimes.com BPO Industry Award.
Partner of the Year Award for Systems Integration,
Applications and Middleware from Oracle.
Ranked 2nd in the Dataquest IDC BPO Satisfaction Survey.
Wipro Infotech was the Indian IT Company of the Year 2010.
Springboard Research chose Wipro for impressive revenue
growth, client acquisitions and push towards green
Partner of the Year Award for Systems Integration,
Applications and Middleware from Oracle.
Wipro's CIGMA won NASSCOM Award for Process Innovation
as CIGMA enables customers to manage IT outsourcing
engagements through business linked KPIs rather than
traditional IT SLAs. CIGMA integrates cutting edge
technology and process elements to deliver stability of the
client's business platform at a lower cost.
Presented with the 2010 Global Impact Award from Metro
Atlanta Chamber of Commerce for success in job creation
and positive impact on Atlanta's economy in 2009.
Ranked 23rd in the Top Companies for Leaders’ global list
announced by Aon Hewitt, The RBL Group and Fortune.
ASTD BEST award for training and development.
IT Outsourcing Project of the Year 2011 award for
innovation and achievement in outsourcing industry.
NASSCOM Corporate Award for Excellence in Diversity and
Women Helping Women award for Women in Business.
National Telecom Award for Excellence in Infrastructure for
SAP ACE Award for Customer Excellence.
REMMY (the Recruitment Marketing) Award from the Times
The Outsourcing Excellence Award for Best IT Enablement in
BPO Excellence Award for Use of Technology for Operational
BPO Excellence Award for Outstanding Work in Utilities
Company in UK.
Awarded with DL Shah National Quality Award.
Wipro ranked No 2 in the Global 500 listing of Newsweek's
Green Company Rankings 2012.
Wipro is the highest ranked gadget maker in Greenpeace's
latest green guide to electronics 2012.
Wipro rated as a Leader in Business Technology
Transformation by Independent Research Firm.
High Performance Brand Award from All India Management
Named as one of the most ethical companies by Ethisphere
Recognized as the World Sector Leader in the Dow Jones
Sustainability Index for the 3rd consecutive year.
Wipro cited as leaders among Business Intelligence
providers by independent research firm.
Wipro ranked Global Leader in Telecom R&D Services.
Ranked as the top 'Global R&D Service Provider', for the
third successive year by Zinnov Management Consulting Pvt.
Wipro and University of Canberra Win ANZ-ISG Paragon
Awards 2012 for 'Best Service Provider Innovation
Bagged top honours’ at the 2012 Annual Diversity Council
Wipro won the Gold award at ITSMA, 2013 under the
category 'Marketing with Social & Digital Media'
Wipro won the CIO-100 2013 Award
Wipro awarded ASIA-PAC Region DISABILITY MATTERS 2013
Wipro bags ESCAP-Sasakawa Award for Disability-Inclusive
Business (multinational enterprise category).
Wipro ranked #1 in India 2013 ranking of Carbon Disclosure
Leadership Index (CDLI).
Wipro selected as Dow Jones Sustainability Index - World
member for the 4th time in a row. Also selected as DJSI
Emerging Markets Index member.
Wipro ranks 11th in the first edition of Interbrand's 'Best
Indian Brands' study, 2013.
Global Telecoms Business recognizes Nokia Siemens
Networks and Wipro with the ‘Wholesale Service Innovation
Award 2013’ for their unique IT R&D Partnership Project.
American Society for Quality recognizes Wipro BPO with the
Best Project with "Organizational Impact" award.
Wipro won 3 Awards at Info Security's 10th Annual Global
Excellence Awards 2014
Wipro Limited recognized as Champion of Women's
Empowerment Principles with 2014 Leadership Award
Wipro named as a World's Most Ethical Company by
Ethisphere Institute for the third successive year, 2014
Wipro recognized as a winner of the Global, Asian and
Indian MAKE (Most Admired Knowledge Enterprise) awards
Wipro recognized as a best in class outsourcing and
consulting service provider for 2014 by ‘Consumer Goods
Wipro achieves 'A' level on the CDP's supplier climate
performance leadership index (SCPLI).
Wipro awarded bronze class distinction in 2014 RobecoSAM
Wipro honored with CIO Choice 2014 recognitions for
Managed IT Services, Enterprise Infrastructure Automation
Services and Managed Security Services.
• World’s largest independent R&D Service
• World’s 1st
PCMM Level 5 software
• World’s 1st
IT Service company to use Six
to get BS 15000 Certification for its
Global Command Center.
• Among the top 3 offshore BPO service
providers in the world .
company in the world to be certified in BS
7799 security standards.