Strategic global user experience

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Strategic global user experience

  1. 1. Sushmita DuttGlobal User Experience Presentation: 08/14/2012 sushmitadutt@novel-ebiz.com www.novel-ebiz.com
  2. 2. Content: - What is Strategic Global Experience - What is User Interface - The key terms: User Experience, User Interface, User Interaction - Strategic User Experience Examples - Strategic User Experience - Local - Strategic User Experience - Global - Strategic User Experience - Global Imageries - Strategic User Experience - User driven Global Settings - Strategic User Experience in a nutshell - Strategic User Experience Goals - Strategic User Experience Goals in Global Context - Strategic User Experience - The Ultimate GoalAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 © 1
  3. 3. What is Strategic Global User ExperienceStrategic User Experience is a planned process to deliver User Interface over a technology platform to accomplish desired user tasks. Tasks related to global perspective are Strategic Global User Experience. Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 © 2
  4. 4. What is User Interface ?• Any surface a person interacts with is a User Interface • In technology terms, User Interface is defined as – the way a person interacts with a computer or any electronic device to experience a desired taskAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 3
  5. 5. So, the key terms are: • User Experience • User Interface • User InteractionAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 4
  6. 6. A Strategic User Experience Case: Screen 1 Courtesy: Netflix promotion on Web Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 5
  7. 7. A Strategic User Experience Case: Screen 2 Courtesy: Netflix promotion on Web Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 6
  8. 8. A Strategic User Experience Case: Screen 3 Courtesy: Netflix promotion on Web Strategic User Experience Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 7
  9. 9. A Strategic User Experience Case: Screen 4 Courtesy: Google Doodles celebrating Olympics 2012 Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 8
  10. 10. A Strategic User Experience Case: Screen 5 Courtesy: Google Doodles celebrating Olympics 2012 Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 9
  11. 11. A Strategic User Experience Case: Local Courtesy: Marketplace.comAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 10
  12. 12. A Strategic User Experience Case: Global Courtesy: IBM.com Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 11
  13. 13. A Strategic User Experience Case: Global Courtesy: cincinnatilibrary.org/resources/ Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 12
  14. 14. A Strategic User Experience : Global Imageries Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 13
  15. 15. A Strategic User Experience Global Settings Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 14
  16. 16. Strategic User Experience: In a nutshellHere is something Strategically peal to Feel good about And then talkfor you… experience it… the experience… about it … Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 15
  17. 17. Strategic User Experience Goals Complements Strategic Business GoalAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 16
  18. 18. Strategic User Experience Goals in Global Context Complements Strategic Business Goals for Global ApproachAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 17
  19. 19. Strategic User Experience in Global ContextAuthor: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 18
  20. 20. Strategic Global User Experience: The Ultimate Goal Author: Sushmita Dutt - Global User Experience Presentation: 08/14/2012 ©© 19
  21. 21. Sushmita Dutt Associate Director, Novel-eBiz,Consultant: Strategic User Experience and Information Architecture for Enterprise Web, Mobile, Touch-Screen and Digital Media Applications sushmitadutt@novel-ebiz.com © www.novel-ebiz.com

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