Flat World And Kern Communications1


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Flat World And Kern Communications1

  1. 1. A presentation on “Flat world and Kern Communications” <ul><li>Based on the book </li></ul>
  2. 2. <ul><li>Possible for more people to collaborate and compete in real time with </li></ul><ul><li>More other people </li></ul><ul><li>More and different kind of work </li></ul><ul><li>More and different corners of the </li></ul><ul><li>planet </li></ul><ul><li>More equal footing than at any </li></ul><ul><li>previous time in the history of </li></ul><ul><li>the world </li></ul><ul><li>Connected knowledge centers all over the globe in a single network </li></ul>What do you understand by “Flat world”?
  3. 3. When did this flattening start? <ul><li>Globalization 1 </li></ul><ul><li>1492 – 1800 </li></ul><ul><li>World changed from Large to </li></ul><ul><li>Medium </li></ul><ul><li>Countries competing </li></ul><ul><li>Globalization 2 </li></ul><ul><li>1800 – 2000 </li></ul><ul><li>World changed from Medium to </li></ul><ul><li>Small </li></ul><ul><li>Companies competing </li></ul><ul><li>Globalization 3 </li></ul><ul><li>2000 – till date </li></ul><ul><li>World changed from Small to </li></ul><ul><li>Tiny </li></ul><ul><li>Individuals competing </li></ul>F L A T T E N I N G
  4. 4. <ul><li>1. 11/9/89 – Fall of Berlin Wall </li></ul><ul><li>2. 8/9/95 – Boost to connectivity </li></ul><ul><li>3. Work flow software </li></ul><ul><li>4. Uploading </li></ul><ul><li>5. Out-sourcing </li></ul><ul><li>6. Off-shoring </li></ul><ul><li>7. Supply chaining </li></ul><ul><li>8. In-sourcing </li></ul><ul><li>9. In-forming </li></ul><ul><li>10. The steroids </li></ul>What are the reasons of flattening?
  5. 5. <ul><li>Represents decline of communism (believes in making people equally poor) </li></ul><ul><li>Represents rise of capitalism (believes in making people unequally rich) </li></ul><ul><li>Removed restrictions on flow of information,---- ideas, knowledge, best practices </li></ul>11/9/89 – Fall of Berlin Wall Irony is, the seeds of 9/11 were sown at 11/9 because some people thought it was Osama who brought down USSR (and communism)
  6. 6. <ul><li>This flattener is a combination of three events in 1990’s. </li></ul><ul><li>These three form the platform for </li></ul><ul><li>other flatteners </li></ul><ul><li>Emergence of internet as a tool for </li></ul><ul><li>low-cost global connectivity </li></ul><ul><li>Emergence of world wide web on </li></ul><ul><li>top of internet </li></ul><ul><li>Spread of commercial browser </li></ul>8/9/95 – Boost to connectivity These three flatteners also lead to over investment and the “IT-bubble” which benefited India after 2000
  7. 7. <ul><li>Emergence of internet as a tool for </li></ul><ul><li>low-cost global connectivity </li></ul><ul><li>Internet was in existence since 1960’s </li></ul><ul><li>and its use was spreading by 1990’s </li></ul><ul><li>It enabled to send data and information </li></ul><ul><li>in form of “packets” </li></ul><ul><li>The transfer of data would take in few </li></ul><ul><li>seconds </li></ul><ul><li>It was possible to send data to any </li></ul><ul><li>corner of the world </li></ul><ul><li>Different protocols were developed to </li></ul><ul><li>transfer different type of information </li></ul><ul><li>and enable communication between </li></ul><ul><li>different computer systems </li></ul>8/9/95 – Boost to connectivity
  8. 8. <ul><li>Emergence of world wide web on </li></ul><ul><li>top of internet </li></ul><ul><li>First website was created by Tim </li></ul><ul><li>Berners- Lee </li></ul><ul><li>He designed it and fought to keep it </li></ul><ul><li>open, non-proprietary and free </li></ul><ul><li>Time magazine (June 14 1999) </li></ul><ul><li>identified him as one of the most </li></ul><ul><li>important person in 20th century </li></ul>8/9/95 – Boost to connectivity http://www.youtube.com/watch?v=1IQFjTnDozo
  9. 9. <ul><li>Spread of commercial browser </li></ul><ul><li>Other browsers existed before Netscape </li></ul><ul><li>but they were for scientists and computer </li></ul><ul><li>experts </li></ul><ul><li>Jim Clark and Marc Andreessen in 1993 </li></ul><ul><li>created browser called “Mosaic” which </li></ul><ul><li>worked on different range of computers </li></ul><ul><li>(IBM-PC, Apple-Mac and Unix computer) </li></ul><ul><li>had graphic interface and was easy to use </li></ul><ul><li>for a common man. </li></ul><ul><li>Mosaic was commercially available as </li></ul><ul><li>“ Netscape” by December 1994 </li></ul><ul><li>Mosaic renamed as Netscape made a </li></ul><ul><li>successful IPO on 8/9/95 (became Public </li></ul><ul><li>Ltd company) </li></ul>8/9/95 – Boost to connectivity
  10. 10. <ul><li>Internet, web and browsers are like life lines of Kern communications. </li></ul><ul><li>Almost all of the Kern’s business is run with the help of these tools </li></ul>Connectivity at Kern Communications
  11. 11. <ul><li>Enabled creation the creation of VPN(Virtual Private Networks) </li></ul><ul><li>Internet based service companies provide business applications and software on rent </li></ul><ul><li>A small company or individual who cannot afford to buy a software can rent it at reasonable rates. </li></ul><ul><li>Facilitates mobility of business </li></ul>Work flow software
  12. 12. <ul><li>Kerns communications utilizes tools like SharePoint, FTP file transfers regularly and has increased the data carrying or data transferring capacity of its work flow </li></ul><ul><li>Kern Communication has formed a its own VPN with its foreign clients with the help of such tools </li></ul>Work flow at Kern Communications
  13. 13. Uploading <ul><li>Enabled open source communities to share and develop products by collaborating(Apache server, Mozilla, Linux, Open office) </li></ul><ul><li>Prevented monopoly of big companies by keeping these products free for all. </li></ul><ul><li>Blogging-Podcasting allowed individuals to publish their opinions and news for free (Tehnorati.com says that a new blog is created every 7 seconds) </li></ul><ul><li>Online Encyclopedia (Wikipedia) enabled all people to contribute to these knowledge databases </li></ul>
  14. 14. <ul><li>Kernites are frequent bloggers and write quiet regularly on variety of subjects. They are fond of letting the world know what they think. </li></ul><ul><li>Kern’s official blog is </li></ul><ul><li>http://elearning.kern-comm.com/ </li></ul><ul><li>Kern also utilizes open source softwares that are uploaded on the internet/www. </li></ul>Uploading at Kern communications
  15. 15. Outsourcing <ul><li>Y2K problem gave India opportunity to prove its worth </li></ul><ul><li>As the companies in developed countries were pressed to reduce cost they started finding new destinations like China, South America, Eastern Europe. </li></ul><ul><li>These countries started attracting high end jobs such as design, development and R&D centers and started competing with developed countries (IT and tech jobs to India, Manufacturing jobs to China etc). </li></ul><ul><li>Author also mentions that there is no such thing as “American job” any more. People in developing countries compete directly with people in developed countries for the jobs. </li></ul>
  16. 16. <ul><li>Kern has undertaken and successfully completed projects in the field of Usability which were outsourced by its European clients </li></ul>Outsourcing and Kern communications
  17. 17. Off shoring <ul><li>What “Out-sourcing” did for India, “Off-shoring” did for China </li></ul><ul><li>China became manufacturing hub after joining WTO. </li></ul><ul><li>Companies moved their manufacturing facilities to </li></ul><ul><li>china to </li></ul><ul><li>Reduce manufacturing cost and compete in their own local markets </li></ul><ul><li>Serve Chinese market </li></ul><ul><li>Serve other international markets </li></ul><ul><li>These industries are helping </li></ul><ul><li>china to slowly change from </li></ul><ul><li>“ Manufactured in China” to </li></ul><ul><li>“ Designed and developed in </li></ul><ul><li>China” </li></ul>
  18. 18. <ul><li>Kern is gradually moving towards off shoring as well. </li></ul><ul><li>We will handle entire projects for our foreign partners with whom we have a joint venture. </li></ul>Off shoring and Kern communications
  19. 19. Supply chaining <ul><li>Horizontal collaboration of </li></ul><ul><li>Suppliers, Retailers, </li></ul><ul><li>Manufacturers, and Customers </li></ul><ul><li>These players are distributed </li></ul><ul><li>all over the world and need is </li></ul><ul><li>for global optimization </li></ul><ul><li>Global Optimization requires </li></ul><ul><li>the companies to help improve </li></ul><ul><li>other contributors to the supply chain. </li></ul><ul><li>(Wal-Mart helps its local and international </li></ul><ul><li>suppliers to implement new electronic </li></ul><ul><li>system and adopt new business practices to maintain its low prices) </li></ul><ul><li>Best example of successful supply chain is Wal-Mart. It is the biggest retail business and doesn't manufacture anything. </li></ul>
  20. 20. <ul><li>Kern’s (Usability and Learning Solutions ) supply chain is also based on IT and electronic transfer of information. </li></ul><ul><li>The basic information we need to start our projects is electronically transferred to Kern and the Kern also ships the projects deliverables in the form of electronic files </li></ul><ul><li>This has greatly simplified our supply chain, we need not worry much about maintaining our supply chain. </li></ul>Supply chaining and Kern communications
  21. 21. In Sourcing <ul><li>Hiring a company to manage </li></ul><ul><li>ones own internal operations </li></ul><ul><li>and business processes </li></ul><ul><li>Enables small companies to </li></ul><ul><li>compete with big companies </li></ul><ul><li>Enables big companies to be </li></ul><ul><li>flexible like small companies </li></ul><ul><li>Examples: UPS </li></ul><ul><li>Fully manages and runs repair and maintenance centers for Toshiba </li></ul><ul><li>Scheduling deliveries and picking up raw material for Papa Johns </li></ul><ul><li>Running and maintaining ware house for Nike and fulfill on line orders for shoes. </li></ul><ul><li>Helping Ford in running their distribution system. </li></ul><ul><li>Still most of its customers are small companies which benefit from the global supply chain and logistics infrastructure of UPS </li></ul>
  22. 22. <ul><li>Its not always necessary that you need to be a big company to provide “In-sourcing” services to your client as in case of UPS. Important thing is gain trust of the client, maintain the trust and keep adding value to the clients work process, product, etc. </li></ul><ul><li>Kern does exactly that for its foreign clients and Kerns employees are working inside our clients company to improve the usability of their products </li></ul>In-sourcing and Kern communications
  23. 23. <ul><li>Different search engines help to find any information without any discrimination </li></ul><ul><li>Gives universal access to knowledge </li></ul><ul><li>It is equalizer as it provides same level of accessibility to people across the world </li></ul><ul><li>Enables to find like minded people </li></ul><ul><li>Provide forums / platforms to people to have private, semi-private or public gatherings </li></ul>In forming
  24. 24. <ul><li>Its impossible to imagine Kerns work place without Google, Yahoo etc……………. </li></ul>In forming at Kern communications
  25. 25. The steroids <ul><li>Computational capacity, storage capacity, input/output capability </li></ul><ul><li>Reducing size of chips and their increasing capacity </li></ul><ul><li>Instant messaging and file sharing </li></ul><ul><li>Peer to peer models </li></ul><ul><li>VOIP </li></ul><ul><li>Skype </li></ul><ul><li>Videoconferencing </li></ul><ul><li>Collaboration of HP and Dreamworks for videoconferencing suite </li></ul><ul><li>Advances in computer graphics </li></ul><ul><li>Use of highly visual and interactive interfaces in medical, educational, business and science field. </li></ul><ul><li>Wireless technologies and devices </li></ul>
  26. 26. <ul><li>We at Kern fully utilize the “Steroids” like using digital voice recorders, messaging and file transfer software, Skype etc to expedite and simplify our work </li></ul>Steroids used by Kern communications
  27. 27. Conclusion <ul><li>There is no doubt that the world is becoming flat and I am glad that we at Kern are rightly taking advantage of these changes. </li></ul>