Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

7 Step Framework To Build Amazing Products With Your Customers

1,395 views

Published on

Our Expert Anup Surendran, VP Product and Engineering at QuestionPro, with his unique experience in selling solutions to Fortune 100 companies, has developed “A 7 Step Framework For Building Amazing Products With Your Customers” In the webinar also joined another product expert Eric Boduch, founder of Pendo.io providing advice on customer satisfaction and product adoption to help meet your business growth rates

Published in: Marketing
  • Like to know how to take easy surveys and get huge checks - then you need to visit us now! Having so many paid surveys available to you all the time let you live the kind of life you want. learn more...●●● https://tinyurl.com/realmoneystreams2019
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • We called it "operation mind control" - as we discovered a simple mind game that makes a girl become obsessed with you. (Aand it works even if you're not her type or she's already dating someone else) Here's how we figured it out...  https://tinyurl.com/unlockherlegss
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Hello! Get Your Professional Job-Winning Resume Here - Check our website! https://vk.cc/818RFv
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here

7 Step Framework To Build Amazing Products With Your Customers

  1. 1. People want to be heard and to contribute
  2. 2. The Customer Centric Agenda Observe Purpose Transparency Ideate Motivate Accountable Loveable
  3. 3. Basic Inputs Observe Instead Active vs Passive Early Validation (Pain Killers working?) The Business Case Fallacy
  4. 4. Observe Not Just Qualitative Get data on how your users are actually using your product Use that data to make decisions
  5. 5. Always On Capture everything your users do No one knows exactly what data they need Capture it all, even if you don’t use it right now
  6. 6. Purpose Understanding Journey Move from Good enough to Great
  7. 7. Commit and follow up Don’t commit and let them know why Explain intent Transparency
  8. 8. Co-create with customers Selection criteria Ideate
  9. 9. Motivate
  10. 10. Different teams - customer centric accountability Accountable
  11. 11. Loveable Keeping Users at the Heart of the Product
  12. 12. A loveable product is not just a collection of features and functions A whole product experience includes on-boarding, educating, and informing users to make them successful Connect with your users where they work (your platform) Loveable
  13. 13. Founder and Board member VP, Product and Engineering @pendoio @questionpro

×