Breaking content apart from design during the rise of hypermedia may have had far-reaching consequences on how people learn, remember, and reference knowledge. We are well-acquainted with our content, but to what extent did those design decisions influence how we communicate? Have we lost sight of context? Just what is context and do we need a strategy now for that, too?
In this session, we will explore a logical way of thinking about context within content strategy. We will also walk through a flexible, adaptable model for context strategy. Takeaways from this session include real-world strategies for framing your own in-house or project context.