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Over the last few weeks marketing strategies and lead generation have been the focus of what we are sharing. Not just for the good of everyone’s health…though of course it will help. Through our conversations with clients and colleagues we know that this time of year starts many of us thinking about our own sales targets. How far behind are we! or with summer around the corner what is actually possible. This leads to the key question? You know the one !… what do we need to do to achieve that magical 100% and beyond.
We are business owners just like you and client acquisition is always at the forefront of our mind. As a recruitment business owner you will also be thinking about how will you attract those candidates that all your clients clamor over ?We help clients map out their own marketing and sales strategy and we base it around what is currently working in the current market. Something we always suggest to people is work on long term and short term priorities. This blog post will focus on short term planning.
The short ones being a 90 day cycle. Way back when (80’s actually), I was trained to work in a sales cycle, it worked just as well then as it does today. The activities might have changed slightly, this is probably the only difference. No matter what you see on line about this being new and state of the art it isn't… it is classic stuff that works. I digress. Today then let’s have a look at what we could do over the next 90 days.