Podcasting: What is it and should I do it?

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Presentation by Kristin Sundin Brandt and Erin Martin Kane at SheStreams 2011.

Published in: Business, News & Politics
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Podcasting: What is it and should I do it?

  1. 1. Podcasting What is it and should I do it?Presented by Kristin Sundin Brandt & Erin Martin Kane
  2. 2. About Podcasts
  3. 3. About Podcasts 27% of Americans have listened to a podcast = Approximately 70 million Active social networkers Facebook - 66% vs 41% Edison Research - The Current State Of Podcasting 2010
  4. 4. About Podcasts Consumers continue to prefer consuming content at their desktop • 71% audio • 83% video 32% found through iTunes Edison Research - The Current State Of Podcasting 2010
  5. 5. About Podcasts
  6. 6. Should You Podcast? Why?
  7. 7. Should You Podcast? What?
  8. 8. Should You Podcast? How?
  9. 9. Still want to podcast?
  10. 10. Hosts
  11. 11. Time
  12. 12. Audio or Video
  13. 13. Post or No Post Music Sponsor Voicemail Intro Break Interview Break Wrap up Music
  14. 14. Equipment
  15. 15. Equipment
  16. 16. Equipment GarageBand Audio Hijack Pro Levalator Skype iChat Libsyn
  17. 17. Advertising/Sponsorships
  18. 18. Advertising/Sponsorships
  19. 19. Advertising/Sponsorships
  20. 20. Advertising/Sponsorships
  21. 21. Events
  22. 22. Thank you! ManicMommies.com

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