MCM Presentation By Sun Dance Marketing Solutions

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See how we can help increase your ROI with Multi-Channel Marketing.

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MCM Presentation By Sun Dance Marketing Solutions

  1. 1. Multi-Channel Marketing Presentation
  2. 2. About SunDance Marketing Solutions <ul><li>Marketing Communications Company </li></ul><ul><ul><li>Print </li></ul></ul><ul><ul><li>Digital </li></ul></ul><ul><ul><li>Multi-Channel </li></ul></ul><ul><ul><li>Mobile </li></ul></ul>
  3. 3. The State of Direct Marketing <ul><li>Marketers have to improve the results of their direct marketing programs </li></ul><ul><li>The industry average for direct response marketing is 1.3% response rate </li></ul>
  4. 4. Conversion Levels Are Still Too Low <ul><li>47% of B2B marketers say that sales people close less than 4% of all marketing-generated leads… </li></ul>
  5. 5. Cutting Through the Noise <ul><li>Daily we encounter 2904 media messages… </li></ul><ul><li>We may remember 52 of them… </li></ul><ul><li>But only 4 of them will we positively remember! </li></ul><ul><li>How do YOU cut through the noise to more effectively engage your customers? </li></ul>
  6. 6. What Cuts Through the Noise? <ul><li>More personal and relevant communication </li></ul><ul><ul><li>It leverages multi-media and cross-media communication with prospects </li></ul></ul><ul><li>The results that are being achieved with relevance are outstripping those of traditional static communications by 56% - 500% </li></ul>
  7. 7. Relevance Leads to Better ROI <ul><li>Well executed Multi-channel marketing campaigns generate a sales lift of 7% - 34% versus traditional marketing approaches </li></ul><ul><li>Source: Internet Advertising Bureau </li></ul>
  8. 8. Real Time Response Delivers <ul><li>The odds of contacting a lead if called in 5 minutes versus 30 minutes increase 100 times. </li></ul><ul><li>The odds of qualifying a lead if called in 5 minutes versus 30 minutes increase 21 times. </li></ul><ul><li>Do you have the ability to reach your customers and prospects in real-time? </li></ul><ul><li>Source: Marketing Sherpa and MIT study </li></ul>
  9. 9. How Do You Accomplish This?
  10. 10. Tracking & Analytics for QR Codes <ul><li>Prove the ROI </li></ul><ul><li>Maximize marketing spend </li></ul><ul><li>24x7x365 </li></ul><ul><li>Web based </li></ul>
  11. 11. Thank You! <ul><li>Questions? </li></ul><ul><li>Please feel free to contact us! </li></ul><ul><li>9580 Delegates Drive </li></ul><ul><li>Orlando, FL 32837 </li></ul><ul><li>407-563-5004 </li></ul><ul><li>www.sundanceorlando.com </li></ul>

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