Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Create Great One-to-One Experiences
at Social Scale
SAP Solution Overview: SAP Cloud for Social Engagement
ConneCt with us:
SAP.com/CloudForSocial
SAP Solution overview
SAP Cloud for Social Engagement 1
Social media has become po...
ConneCt with us:
SAP.com/CloudForSocial
SAP Solution overview
SAP Cloud for Social Engagement 2
Key Features
Intuitive Cus...
About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries...
Upcoming SlideShare
Loading in …5
×

SAP Solution Overview - Cloud for Social Engagement

365 views

Published on

เอกสารเกี่ยวกับโซลูชันของ SAP Cloud กับ Social Engagement
http://www.sundae.co.th/crm/?cmd=SAPCRMCloud

สนใจในรายละเอียดของโซลูชั่น ติดต่อ
บริษัท ซันเด โซลูชันส์​ จำกัด
Tel. +66 2634 8899 Email: sales@sundae.co.th
URL: http://www.sundae.co.th

Published in: Technology
  • Be the first to comment

  • Be the first to like this

SAP Solution Overview - Cloud for Social Engagement

  1. 1. Create Great One-to-One Experiences at Social Scale SAP Solution Overview: SAP Cloud for Social Engagement
  2. 2. ConneCt with us: SAP.com/CloudForSocial SAP Solution overview SAP Cloud for Social Engagement 1 Social media has become popular because it allows individuals to have quick interactions with other individuals, exchanging information and opinions, and often inviting group discussion. As an outgrowth of this mode of communicating, people are using social media to inform their buying decisions on the products and services they consume in both their personal and business lives. Smart marketing organizations are responding by stepping up their efforts to engage with individuals in a personal way in order to positively influence these buying decisions. This approach, however, is not without its challenges: • How do you scale your organization efficiently to respond to the volume of social media traffic without dramatically increasing headcount? • How do you ensure that messages are handled by the right expert while ensuring that responses are quick and consistent? • How do you track conversations across public and private channels and across team members to ensure that they don’t fall through the cracks? • How do you measure your performance over time and demonstrate the impact that your social media efforts are having on customer sentiment? SAP solves the problem with intelligence and automation at social scale. SAP Cloud for Social Engagement tackles these problems head-on with an integrated approach to the social experience. It combines intelligent routing of Tweets and Facebook posts with response templates and rich social profile information to give your fans (and detractors) the best possible experience. Best of all, you can measure your performance with powerful integrated analytics that show you everything from team efficiency to sentiment trends.
  3. 3. ConneCt with us: SAP.com/CloudForSocial SAP Solution overview SAP Cloud for Social Engagement 2 Key Features Intuitive Customer Engagement Across Social and Traditional Channels • Select the right channel for responses, whether public or private social media, e-mail, web, chat, or phone. • Manage both marketing and customer service inquiries seamlessly • Routing and escalation rules ensure that posts are always handled by the right person • Complete poster profiles that include social details (like followers and Klout score) and customer details (from CRM or ERP) provide context for appropriate response • Pre-defined response templates shorten response time and ensure consistency In-Context Team Collaboration • Use integrated Feed for instant, efficient collaboration across your entire enterprise • Crowdsource and share best practices and relevant information in context of customers and posts • Connect with the extended team including sales staff who are on the road with support for mobile devices • Share relevant knowledge to support resolution efforts Intelligent Knowledgebase Integration • Leverage existing knowledge base content to respond intelligently and consistently • Increase productivity with automatic recommendations • Take advantage of the collective team know-how by surfacing similar interactions • Easily share content with your audience in real-time Full-Featured Mobile Experience • Manage cross-channel interactions on iPad - anytime, anywhere • Increase productivity through access to real-time business information • Collaborate with social media, marketing, and service teams on important topics • Track performance through real-time analytics Robust Analytics • Track real-time performance with pre-built dashboards • Use pre-built reports to track response times, handle times, priority and trends • Dig deeper into data using Microsoft Excel add-in • Gain greater insight with integrated access to analyses with SAP Business Warehouse Native SAP ERP Integration • Access complete customer history including recent orders and payment • Synchronize master data for consistency across customer, contact, product information
  4. 4. About SAP As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 238,000 customers (includes customers from the acquisition of SuccessFactors) to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com. SAP America, Inc. 3999 West Chester Pike Newtown Square, PA 19073 www.sap.com Phone: +1-610-661-1000 COnnECt with uS: © 2013 SAP AG or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. These materials are provided by SAP AG and its affiliated companies (“SAP Group”) for informational purposes only, without representation or warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP Group products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty. SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and other countries. Please see http://www.sap.com/corporate-en/legal/copyright/index.epx#trademark for additional trademark information and notices

×