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Managing in Economic Uncertainty

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การบริหารธุรกิจในภาวะเศรษฐกิจที่ไม่แน่นอน โดยการนำระบบเทคโนโลยีสารสนเทศมาช่วยการตัดสินใจขององค์กร

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Managing in Economic Uncertainty

  1. 1. Managing in Economic UncertaintySurvive today and Prepare for Tomorrow<br />Mr. NavikNumsiang<br />
  2. 2. What you will learn?<br />Doing Business in Economy Uncertainty<br />Business Pressures, Organizational Responses, and IT Support<br />Competitive Advantage and Strategic Information Systems<br />Why Must be Front-To-Back-Office Integration?<br />
  3. 3. Civilization in the Making<br />Source: Article from Dr. SuvitMaesincee<br />
  4. 4. Globalization Changes the State of Nature<br />Source: Article from Dr. SuvitMaesincee<br />
  5. 5. Perpetual Crisis is Normal State of Being<br />Source: Article from Dr. SuvitMaesincee<br />
  6. 6. Digital products such as music, books, magazines, television, radio, movies, and software<br />Digital money<br />Physical goods connected to the digital economy<br />The Global Platform of the New Economy<br />
  7. 7. Business Pressures, Organizational Responses, and IT Support<br />
  8. 8. Business Pressures<br />Significant changes in any of these factor are likely to create business pressure on the organization.<br />The three types of business pressures faced are: <br />market, <br />technology, <br />and societal pressures<br />
  9. 9. IT Support for Organizational Responses to Business Pressures<br />
  10. 10. The Global Economy and Strong Competition<br />The Changing Nature of the Workforce<br />Powerful Customers<br />Business Pressures : Market<br />
  11. 11. Technological Innovation and Obsolescence<br />Information Overload<br />Business Pressures : Technology<br />Copyright 2007 John Wiley & Sons, Inc.<br />Chapter 2<br />11<br />
  12. 12. Social Responsibility<br />Government Regulation and Deregulation <br />Protection Against Terrorist Attacks.<br />Ethical Issues<br />Business Pressures : Societal<br />Copyright 2007 John Wiley & Sons, Inc.<br />Chapter 2<br />12<br />
  13. 13. Copyright 2007 John Wiley & Sons, Inc.<br />Chapter 2<br />13<br />Organizational Responses<br />
  14. 14. Competitive Advantage and Strategic Information Systems<br />Strategic Information Systems (SIS)<br />provide a competitive advantage by helping an organization to implement <br />its strategic goals and to increase its performance and productivity.<br />
  15. 15. Why Must be Front-To-Back-Office Integration?<br />
  16. 16. Why Must be Front-To-Back-Office Integration?<br />Manage customer relationships more effectively<br />Reduce costs<br />Increase Profitability<br />Achieve sustainable competitive advantage over the long term<br />
  17. 17. Why Must be Front-To-Back-Office Integration?<br />Manage customer relationships more effectively<br />Reduce costs<br />Increase Profitability<br />Achieve sustainable competitive advantage over the long term<br />
  18. 18. Front-To-Back-Office Data Consistency<br />360 Degree Customer Visibility<br />Straight-Through Processing<br />Components of Front-To-Back-Office Integration<br />
  19. 19. The Sage “Value Proposition”<br />Facilitates “straight-through” business processes from front to back-office<br />Provides for a single instance of customer data across front and back-office systems<br />Enables seamless customer lifecycle management<br />Sage ERP provides out-of-the-box integration with leading Sage CRM solutions. <br />
  20. 20. "ทุกๆเช้าเมื่อเนื้อทรายตื่นขึ้นมา มันจะคิดอยู่เสมอว่าจะทำยังไงให้วิ่งเร็วกว่าตัวอื่นจะได้ไม่ถูกสิงโตจับกิน<br />ทุกๆเช้าสิงโตจะคิดว่าจะทำยังไงให้วิ่ง<br /> ชนะเนื้อทรายตัวที่ช้าที่สุดเพื่อที่มันจะ<br /> ได้ไม่อดตาย....มันไม่จำเป็นว่าคุณเป็นผู้ล่าหรือผู้ถูกล่า<br /> แต่เมื่อคุณเห็นแสงตะวันพ้นขอบฟ้าคุณต้องวิ่ง... "<br />
  21. 21. “ ถ้าต้องการวิ่งให้เร็ว <br /> ต้องวิ่งคนเดียว <br /> แต่ถ้าต้องการวิ่งให้ไกล <br /> ก็ต้องวิ่งด้วยกันนะ”<br />
  22. 22. Thanks You<br />Mr. NavikNumsiang<br />E| navik@sundae.co.th<br />W| www.sundae.co.th<br />

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