Asus CRM Service

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Asus CRM Service

  1. 1. Synopsis Lately, I was able to win a decent CRM Business from one of the leading computer hardware technology player - ASUSTeK Computers Inc. Following was the proposal and apparently, the transit. This proposal was an outcome of the MarCom, IT and CRM set up experience that I have been able to collect in the last 8 years.
  2. 2. Content  Objective  Plan of Action  Technology  Training  Manpower  Reporting  Team Structures
  3. 3. Objective Reach out to 4500 Partners across India. Provide solutions in regional languages like Tamil, Malyalam, Gujarati, Bengali & Marathi for specific locations. Touch base twice a month. Plan for the whole year. Update channels about the latest technologies and product information through outbound calling.
  4. 4. POA To utilize 20 seats across our state of art contact center facilities. To deploy 20 FTE’s specializing in English and vernacular languages for dedicated outbound calling. Train individuals on product and technology specific pitches and response management. Lay out effective tracking & reporting system for Asus to track performance and follow up with partners.
  5. 5. Technology A superior preview dialing technology is deployed to cater to the specified requirement The preview dialing system also enables the recording of call in several formats viz: vox, wav, mp4 etc for reporting and tracking purpose. A dedicated server to dump the voice files will be designated to offer on demand or compulsion of voice files. Outbound calling will be done over the phone system that supports analog phone lines. Thus, providing superior voice quality and reception.
  6. 6. Training Before CRM specialists go live on the project they would be provided products and technology specific training with help of Asus representative. Each CRM specialist would be trained on their allocated geography. Technology training would be provided to the CRM specialist for ensuring optimum data. Standard daily and monthly reporting system would be introduced to the CRM specialists.
  7. 7. Manpower A dedicated team of experienced and professional manpower would be designated for the solution. Manpower with computer literacy on windows platform will be deployed. Individuals with “Customer Service” approach would be deployed for this job
  8. 8. Reporting Daily Calling Report Daily Lead Status Report Partner Inquiry Analysis Report*Please refer attached pack for report samples.
  9. 9. Team Structures Project Head Project Manager Team Leader A Team Leader B Team Leader C Team Leader D Pool of Callers Pool of Callers Pool of Callers Pool of Callers
  10. 10. Thank You. Presentation by - Suman S. RoyPresentation For – ASUSTeK Computer Inc.

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