Email marketing is just as important as social media marketing in 2011! SugarCRM makes creating and executing email campaigns simple. Pull together a clearly defined marketing campaign, customize an email template and target list quickly with the campaign wizard and then let Sugar do the work: track click-through rates, monitor return on investment and lead conversion. In this session, Kim Miller will demonstrate how to quickly create marketing campaigns that deliver measurable value to sales. Topics will include set-up, execution and measurement of executed campaigns.
Presented by Kim Miller at SugarCon 2011.