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Which Ones Are You of ?
Rules of Blog
Writing & Layout16
@SueAnneDunlevie
If you want to
make sure
people enjoy
reading your
blog, the very
act of reading
your blog must
be easy.
Find out
which of these
rules you’re
breaking &
learn how to
fix them.
Make your blog
posts easier for
people to scan.
Format every
blog post
Keep the blog
post column
width about
80 characters
or less.
Constrain
column width
Break up long
blog posts, help
people scan read
& convince them
to read the rest
of your post.
Use headers and
sub-headers
Lists help people
scan blog posts
fast & quickly find
the information
they’re looking
for.
Use lists
1
2
3
4
5
Use punctuation
to break up each
paragraph into
smaller pieces
that make sense
quickly.
Use punctuation
. …
?
:
,
Break text into
manageable
chunks for
easier reading.
Use short
paragraphs
Simple serif &
sans-serif fonts
are generally
easier to read
on-screen.
Use appropriate
fonts
A
Big is better.
Teeny tiny
writing is hard to
read online, even
for people with
20/20 vision.
Consider your
font size
Use bold text to
make a splash &
highlight
important
sentences.
Be bold
old
If you can avoid
italics please do.
Italics make
reading difficult.
Drop the italics
Just don’t.
Using capital
letters constantly
is the online
equivalent of
being SHOUTED
AT.
Use capital
letters carefully
Readers need
somewhere to
rest the eye & a
good blog layout
leaves plenty of
blank space.
Use lots of
white space
Make sure
your blog
background
doesn’t make
the text hard
to read.
On background
colors
Good use of
images will
draw readers
in to your blog
posts.
Use relevant
images
Every post you
write needs to tell
the same story
about you, your
message, your blog
& your values.
Be consistent
Speaking of
stories, every blog
post needs to have
a beginning, a
middle & an end.
Tell a story
Want to attract
subscribers to your
brand new blog?
51Ways
to Launch
(or Relaunch)
Your Blog
!
Get your FREE Checklist!
51Ways
to Launch
(or Relaunch)
Your Blog
!
Get your FREE Checklist!
r
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16 Rules For Blog Writing And Layout

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Are you breaking any of these 16 blogging rules? Find out these blogging tips for blog writing and blog layout.

Published in: Marketing, Business
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  • Hey Sue great one here, love tip number 13 with regards to texts against background colours, very important, tweeting :)
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16 Rules For Blog Writing And Layout

  1. Which Ones Are You of ? Rules of Blog Writing & Layout16 @SueAnneDunlevie
  2. If you want to make sure people enjoy reading your blog, the very act of reading your blog must be easy.
  3. Find out which of these rules you’re breaking & learn how to fix them.
  4. Make your blog posts easier for people to scan. Format every blog post
  5. Keep the blog post column width about 80 characters or less. Constrain column width
  6. Break up long blog posts, help people scan read & convince them to read the rest of your post. Use headers and sub-headers
  7. Lists help people scan blog posts fast & quickly find the information they’re looking for. Use lists 1 2 3 4 5
  8. Use punctuation to break up each paragraph into smaller pieces that make sense quickly. Use punctuation . … ? : ,
  9. Break text into manageable chunks for easier reading. Use short paragraphs
  10. Simple serif & sans-serif fonts are generally easier to read on-screen. Use appropriate fonts A
  11. Big is better. Teeny tiny writing is hard to read online, even for people with 20/20 vision. Consider your font size
  12. Use bold text to make a splash & highlight important sentences. Be bold old
  13. If you can avoid italics please do. Italics make reading difficult. Drop the italics Just don’t.
  14. Using capital letters constantly is the online equivalent of being SHOUTED AT. Use capital letters carefully
  15. Readers need somewhere to rest the eye & a good blog layout leaves plenty of blank space. Use lots of white space
  16. Make sure your blog background doesn’t make the text hard to read. On background colors
  17. Good use of images will draw readers in to your blog posts. Use relevant images
  18. Every post you write needs to tell the same story about you, your message, your blog & your values. Be consistent
  19. Speaking of stories, every blog post needs to have a beginning, a middle & an end. Tell a story
  20. Want to attract subscribers to your brand new blog?
  21. 51Ways to Launch (or Relaunch) Your Blog ! Get your FREE Checklist!
  22. 51Ways to Launch (or Relaunch) Your Blog ! Get your FREE Checklist! r

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