?? Textfielder size limited…kintu add er size jodibeshihoy:add more text option thakbe…seikhetrearekta SMS ersoman charge katbe.
to get the profit the company has to manage 125000 subscribers which is not so much tough for a telecom industry.
after 1 year the company can earn 1750000 BDT as profit while it is assume that the company will able to manage 1500000 subscriber in the 1st year.
False acc: fake advertising…
Requirement alteration is tolerable coz we can provide/up our updated software in a wap site…
3rd CFICC First Round Presentation by Buet Chariots
Rahat Ibn Rafiq
1. Problem & Solution
2. Business Process
3. Information Technology Usages
4. Business Model
5. Economic Feasibility
6. Scope of Real life Implementation
• Arafat is a software engineer.
A software company gives a job
circular in the Daily ‘Y’.
Unfortunately he keeps the Daily ‘X’.
An opportunity is lost.
Looking for a job
• Ms. Momtaz is a housewife
Looking for a flat in area ‘B’.
Tedious process hampers
• Sadia is a student
Decides to advertise in the daily ‘X’.
Entails relatively large sum of money.
For a 40 word classified advertisement, the charge
Inconsistent reachability to the target people.
Unreliable and unavailable information
Too hectic and painstaking
Dredged up problems
Text’s dependency on monetary factor
Untoward hassles due to exposing of contact
Flat owner & renter
Second hand vehicles sale
Outcome of Survey
98% people are interested in mobile
70% of them wants security first.
92% people prioritize the low
73% of them wants easy operation
90% of them wanted a easy query
Initiated by a simple cell-phone command
Inexpensive advertising environment
Easy access to the advertisements
Consistent connection between the advertiser and the
Hassles kept at the minimum.
• Compulsory registration
• Given information is checked against the
information in the mobile operator server.
• Valid if given data conforms to that of the server.
• User friendly GUI
• No text based approach
• Appropriate options to form the required queries
For mobiles that are not java enabled
Text based fixed format queries and advertisements
Notifications through SMS
Stores the advertisement
Collects and sends SMS
Verifies the user.
Retrieves the information for the query and sends it
to the user.
All advertisements have a lifetime of 10 days.
Installed in the content server
Powerful database for efficient data retrieval
Oracle, MySQL , SQL server can be used
Open source platform
We will use C# or java, PHP or JAVA SERVLET
Linux for open source facility
How we determined the number of Customer
No. of Advertisement
No. of Response
No. of Commercial Advertiser
No. of Total Client
(within a month)
Improvement rate of no.
Total no. of client in a year (considering improvement rate)= 149476
Total revenue 10500000 BDT
Registration Fee (150000 customer x 30 BDT) 4500000
SMS charge (5 BDT per SMS x 4 SMS per subscriber) 3000000
Commercial Advertisement (600000 SMS x 5 BDT) 3000000
Variable expense 0 BDT
Contribution margin 10500000 BDT
Fixed expense 8750000 BDT
Software Development Cost 5000000
Software Security and maintenance cost 50000
Customer Care Allowance 700000
Advertisement Cost 3000000
Net operating income 1750000 BDT
Break even analysis 70Q= 8750000
Break Even Analysis
Fixed expense per
Projected cash flow
Initial Stage -500000 BDT
After 1st year 1750000 BDT
After 2ND year 8500000 BDT
After 3RD year 15250000 BDT
RISK TYPE POSSIBLE RISKS
Technology 1.High traffic in database.
2.Malfunction of server.
People 1.Lack of technical expertise in average users.
Requirements Changes in user requirements after the
implementation requires major design rework.
Risks & Risk Types
RISK PROBABILITY EFFECTS
High traffic in database Moderate Serious
Server malfunction Low Catastrophic
Lack of technical expertise
in average users
Fake advertisement Low Tolerable
Erratic Input High Serious
Requirements alteration Moderate Tolerable
High traffic in database Investigate the possibility of buying a
higher performance database.
Server malfunction Standby backup server.
Lack of technical expertise in
Introduce this system to general mass &
train them how to use.
Fake advertisement Complaint system.
Erratic Input No database update. Notify user about the
Requirements alteration Rigorous survey of user requirements. Version
Real Life Implementation
can be implemented in a wide range of sectors of
– Flat/apartment sale/rent.
– Tuition/student wanted
– Motor vehicles/tech-based appliances sale.
– Job opportunity
Benefits & Impacts
Advertisers need not go to advertisement booth in
Real time advertisement submission & launching.
– Low advertisement & searching cost
– Uneager customers encouraged