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  1. 1. 1<br />Presantation on <br />SHARAD CHANDRA PAWAR INSTITUTE OF MANAGEMENT<br />M.B.A.-IIsem <br />WELL<br />COME<br />
  2. 2. (Presentation By: <br />BOHEMIANS GROUP<br />THE NEW GENERATION ARISE<br />2<br />
  3. 3. Founded by—Mr.Kishore Biyani(M.D & CEO of group)<br />Incorporated in 1987(as Manz wear pvt. Ltd)<br />Headquarter—Mumbai<br />Diversified Business>>Retail as flagship sector<br />Employees more than 80,000 people<br />1.3million sq.ft of retail space<br />3<br />
  4. 4. VISION Deliver everything,everywhere,everytime to every Indian consumers in the most profitable manner.<br />MISSION<br /> We will be the trendsetters in evolving delivery format<br /><ul><li>CORE VALUE</li></ul> Indian-ness<br /><ul><li>CORPORATE CREDO</li></ul> Re-write rules and retain values<br />4<br />
  5. 5. The Future Group operates through six verticals :»<br />Future Retail –covering retail business<br />Future Capital –catering to financial products & services<br />Future Brands –managing all the brands owned or managed by group companies<br />Future Space –managing real estate business<br />Future Logistics –managing supply chain and distribution<br />Future Media –developing and managing retail media space.<br />5<br />
  6. 6. Deconstructing India<br />Probably the most heterogeneous country in the world<br /> Diverse cultures & traditions<br />1000’s of communities, languages & dialects<br />Choices change every 100 kms <br /> Solutions need to change every 100 kms<br />so...............................<br />6<br />
  7. 7. WHAT BIYANI SAW???????<br />“ FUTURE GROUP ” <br />7<br />
  8. 8. FUTURE GROUP FOR??<br />8<br />
  9. 9. Strategies…….to success……<br />‘Mind to Market’<br />‘To be heard, you need to shout louder than rest’<br />‘Rewrite rules of the game’<br />‘Merchandise Driven’<br />Keeping family income in mind<br />Understanding customer behavior<br />No forecasting<br />Size<br />Killing Rumours<br />9<br />
  10. 10. STORE LOCATIONS.<br /><ul><li>Initially identifies future potential development areas.
  11. 11. Acquires such areas at an early phase before the real estate value booms.
  12. 12. Located at high traffic areas.
  13. 13. Designed to look crowded.
  14. 14. Online trading.</li></ul>10<br />
  15. 15. 11<br /><ul><li>Pantaloon retail (India ) limited, is India’s leading retailer that operates multiple retail </li></ul> formats in both the value & lifestyle segment of the Indian consumer market.<br /><ul><li>Headquartered in Mumbai , the company operates over 12 million square feet of retail </li></ul> space.<br /><ul><li>It has about 1000 stores across 71 cities in India & employs over 30,000 people.
  16. 16. Pantaloon retail came into existence in the year 1987.</li></li></ul><li>The various formats under pantaloon retail:-<br />12<br />
  18. 18. MAJOR ACHIEVEMENTS OF PANTALOON<br />RETAIL<br /><ul><li>Chosen as International Retailer for the year -2007.
  19. 19. Chosen as emerging market retailer of the year 2007.
  20. 20. Best employers in India (rank 14) in the Hewitt best employers survey -2007.
  21. 21. Best managed company in India ( mid cap) for the year 2006.</li></ul>14<br />
  22. 22. GROWTH IN RECENT YEARS OF PANTALOON<br />RETAIL<br /><ul><li>Total Revenues(FY08)– Rs.5840 crores</li></ul>15<br />
  23. 23. BIG BAZAAR<br />16<br />The hypermarket chain was introduced in India in 2001 by Pantaloon Retail(India ) Limited. The first store was established in Kolkata.<br />Store was launched to meet the aspirations of middle class.<br />Within a span of 2yrs store added food bazaar and gold bazaar in its range of offering.<br />
  24. 24. 17<br />
  25. 25. Future strategy of Big Bazaar<br />18<br />
  26. 26. AB GHAR CHALANA KITNA AASAAN<br />19<br />
  27. 27. 20<br />
  28. 28. PROFILE<br /><ul><li>Food Bazaar is a chain of large supermarkets with a difference.
  29. 29. CEO of Food Bazaar is Sadashivnayak.
  30. 30. Food Bazaar has a blend of both western and Indian cultures put together to give complete satisfaction.
  31. 31. Food Bazaar invites you for a shopping experience unique for its ambience.
  32. 32. The best of everything is offered with a seal of freshness and purity.</li></ul>21<br />
  33. 33. FOOD BAZAAR PRODUCTS<br />22<br />
  34. 34. CENTRAL<br />Shop, Eat and Celebrate<br />23<br />
  35. 35. It is based on the concept of “ One Stop Shop”.<br />Is a showcase, seamless mall and the first of its kind in India.<br />Launched in May 04 at Bangalore .<br />Offers everything for the urban aspirational shopper to shop, eat and celebrate.<br />Ensure the best brands in the Indian market are made available to the discerning Indian customer. <br />24<br />
  36. 36. e -zone<br />EXPERIENCE ELECTRONICS.<br />25<br />
  37. 37. E-ZONE PROFILE<br />E-zone Was Established In 2005 Keeping The Competences And Ethics Of India.<br />Part Of Home Solution Retail(india) Ltd.<br />The Current CEO of E-zone And Electronics Bazaar Is Mr. Manojsoni<br />The Service At E-zone Will Be Unparalleled.<br />E-zone Has 28 Stand Alone And 12 Shop-in-shop Outlet Across India.<br />E-zone Is Not Only About Show Casing The Electronics Product And Gadgets But Providing A Complete Shopping Experience Through “Touch And Feel”.<br />26<br />
  38. 38. E-ZONE PRODUCTS<br />Has More Than 250 Brands And Over 600 Products.<br />Over A Wide Range Products Like Computers, laptops, handy Cam Etc.<br />Also Offer Entertainment And Home Products Like Tv’s Home Theatre System, washing Machine Etc.<br />The Market Price And The E-zone Price Varies A Lot Along With Various Gift Offers Available .<br />Provide One Of The Country’s Best Customer Service Through E-care, A Special Post Purchase Customer Service Support.<br />27<br />
  39. 39. MARKETING STRATEGY<br /><ul><li>. Branded Indian as well as international products, along with co-creation like “SACH” which is a venture with Sachin Tendulkar.
  40. 40. Organize e-zone gizmos week to promote new gadgets and gizmos.
  41. 41. The group brought on board professionals with vast experience in building brands.
  42. 42. The motive is to move India in the 21st century in the most comfortable and easiest manner.</li></ul>28<br />
  43. 43. THANK YOU<br />29<br />
  44. 44. Any Queries????.....<br />30<br />