Emotion.me was founded by a
couple of entrepreneurs that was getting married while working hard on their business. They didn't have time, so they hired a wedding planner, which is a very expensive service. Here they've noticed a gap where technology could be applied to make the life of brides and grooms easier. Example #1 The Resolution
Example #2 The Resolution Johnny
was a guy who thought band t-shirts were way too dark and boring. He decided to put some cupcakes on it as a joke. Guys thought it was funny, girls thought it was cute. He started to sell them from his truck and after a few years he opened shops he calls “Bakeries”.
“I want to share things
on the internet but I don’t want people I know to see it.” “Facebook has too many social rules… Boring. The Consumer’s Conflict Example #3
Some people got sick of
the fact that all the motivation there is behind social networks content publishing is ego and vanity. Whisper arises an anonymous social platform for people who want to creatively share and connect with others over experiences, feelings, thoughts and dreams that they can't communicate anywhere else. Example #3 The Resolution