Twitter 101 - September 2009

571 views

Published on

This is a 90 minute Twitter 101 presentation (updated 9.17.09). Helping you understand, plan and participate on Twitter.

Published in: Business, Technology
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
571
On SlideShare
0
From Embeds
0
Number of Embeds
10
Actions
Shares
0
Downloads
0
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

Twitter 101 - September 2009

  1. 1. 101 Become a Twitter “expert” in 90 minutes…
  2. 2. Twitter in 90 minutes… 101 <ul><li>The Facts About Twitter </li></ul><ul><li>Twitter Crash Course – Let’s Get Started! </li></ul><ul><li>Time management tips for Twitter </li></ul>
  3. 3. Social media are platforms for interaction and relationships , not content and ads (as with traditional “old media”)… What is Social Media? 101
  4. 4. What About Organizations? Social Media Marketing Industry Report (March 2009) 101
  5. 5. We’re Just Getting Started Social Media Marketing Industry Report (March 2009) 101
  6. 6. Organization Benefits Social Media Marketing Industry Report (March 2009) 101
  7. 7. Twitter is a social networking and micro-blogging service that enables its users to send and read other users' “updates” known as tweets . ( Wikipedia) Twitter lets users engage in conversations with other users in 140 characters or less. Twitter is “The World’s Largest Cocktail Party!” What is Twitter? 101
  8. 8. 101 The Twitter Craze 2.6 M 24 M
  9. 9. 3 Excuses Why People Aren’t Using Twitter 101 <ul><ul><ul><li>“ I don’t care about what you’re doing ” </li></ul></ul></ul><ul><ul><ul><li>“ It’s just a bunch of noise” </li></ul></ul></ul><ul><ul><ul><li>“ Twitter is a HUGE waste of time” </li></ul></ul></ul>
  10. 10. <ul><li>Follow the right people </li></ul><ul><li>Listen to what is important to your followers </li></ul><ul><li>Help your followers & they will help you </li></ul>3 Quick Twitter Rules… 101
  11. 11. Twitter Crash Course 101 <ul><li>Getting Started </li></ul><ul><ul><li>Setting up your profile </li></ul></ul><ul><li>Finding Followers & Monitoring Tools </li></ul><ul><ul><li>5 ways to find your targeted audiences </li></ul></ul><ul><li>Time-Saving Tips & Tools </li></ul><ul><ul><li>TweetDeck, Seesmic, bit.ly, etc </li></ul></ul><ul><li>Tweeting Best Practices </li></ul><ul><ul><li>1/3: Providing; 1/3: Conversation; 1/3: Forwarding </li></ul></ul>
  12. 12. Let’s Get Started! 101
  13. 13. Any Questions? 101
  14. 14. Matt Batt President & CEO, Pipeline Media Relations [email_address] (847) 201-6588 x222 www.pipelinemediarelations.com www.storyassistant.com @storyassistant 101

×