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Presenting a business idea

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Presenting a business idea

  1. 1. Presenting a Business Idea Georgi Kadrev, StockPodium
  2. 2. • Its Not Everything• but its Important!• Dont count Only on it• but dont Ignore it!Disclaimer! about Presenting
  3. 3. • Informational• Clear to Everybody• Concise• Confident• Well Thought-out• Good Logical FlowCommunication Effort
  4. 4. • Engage Investors• Attract Clients + Partners• Share to get Feedback• Fascinate the Audience :)• *In general – to sell• **Current is an educationalWhy do we present?
  5. 5. • Short! Intro• Problem• Product + Magic• Revenue Model• Market / Opportunity• Status / Traction• Strategy• Needs and Call to Action• *Not a Business Plan!Sample! Structure
  6. 6. • Elevator Pitch 1-3 min• Brief 5-8 min• Business Basics 10-15 min• Detailed 30+ minVarious Time Formats
  7. 7. • Dont rush it• Vary slightly• Pause to put a stress• Measure in advance• Its +10-30% when “live”• Progress bar is helpfulPresentation Speed
  8. 8. • Tell a Good Story• Ask yourself “So What?”• No Burning Questions• Be Aware of the Audience!• Dont educate them• Dont restate the Obvious!The Content Flow
  9. 9. • Homogenous• Clear, Open Space• Attention Catchy• Perceivable in a Glance! 8 pt 10 pt 12 pt 16 pt• Images, Simple! Charts 24 pt• Avoid lots of Text! 32 pt• Large Font Size! 48 ptPresentation (Visuals + Formatting)
  10. 10. • Write the Speech• Iterate the Wording• Imagine the Situation• Think of Questions• Learn s.th. about the audience!Homework Preparation
  11. 11. • Be on time• Check your gadgets!• Turn IMs off :)• Get to know some people• Relax, but dont get asleep• Think Positive• Let it go!Before Stage Preparation
  12. 12. • First, Understand!• Straight to the point• Do it briefly• Dont take it Personal• Be Honest!• Give Respect• Prepare in Advance!Handling Q&A
  13. 13. • Ask a Question• Tell something Funny• Be Emotional• Be Manipulative• *Should be Confident!Advanced Techniques
  14. 14. • Stay Focused• Avoid extra Familiarity• Wait Others during Q&A• *Dont Blame :)Team Presentations
  15. 15. • Wow Features • Test in Advance! • Good to start withShowing a Demo / Prototype
  16. 16. • Tell a “Good Story”• Leave a (single) Message• Be Confident• Be Yourself• Iterate!• Gain ExperienceIn Conclusion
  17. 17. www.fotolia.comwww.photoxpress.comDiana Rusevawww.stockpodium.comPhoto Credits
  18. 18. E-mail: georgi.kadrev@stockpodium.comMobile: 089 9001 887Contact Me
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