Social Media for Enterprise session 2

1,460 views

Published on

Published in: Education, Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,460
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social Media for Enterprise session 2

  1. 1. Social Media for Enterprise Session 2
  2. 2. Today 10 am to 11.30 first session 15 minute break 11.45 to 1.00 second session 1.00 to 1.45 LUNCH BREAK 1.45 to 2.45 third session 15 minute break 3.00 to 4.30 final session
  3. 3. In This Session We are going to look at:  Managing Multiple Social Media Accounts  Team managing Social Media Accounts  Brand and Company Tracking  Research Simple Video
  4. 4. First a bit of fun Today's session might get a little intense so let’s start off with something really simple. 1.Open your email account 2.Write a Subject Title 3.Write a short message 4.Attach an image 5.Send it to post@posterous.com 6.Wait for the reply
  5. 5. To Recap – Last Session 1. We looked at 3 primary tools, Wordpress, Facebook and Twitter 2. We looked at secondary tool Flickr 3. And we looked at support tools, Picasa, Diigo (Join) The Wiki 4. We looked at tabbed browsing in a DIFFERENT Browser 5. And we considered, conversations, social media policies and strategies.
  6. 6. Now Check Your Email
  7. 7. Posterous Multi Posting
  8. 8. Multi Posting – www.Ping.fm
  9. 9. Caution
  10. 10. Caution
  11. 11. Multi Posting Tweetdeck Hootsuite Co-Tweet
  12. 12. Multi Posting Hootsuite Multiple accounts in various social media platforms, search, research and monitoring
  13. 13. Multi Posting Tweetdeck As Hootsuite but without multi author
  14. 14. Multi Posting Co-Tweet: multi author like Hootsuite but focused entirely on Twitter. However a very powerful company specific tweet platform. A kind of a Twitter switchboard
  15. 15. Multi Posting Now go to our wiki www.sm4ecohort1.wikispaces.com We will conduct some practical Exercises - HOOTSUITE
  16. 16. Exercise 1 – Using Hootsuite
  17. 17. Research You need to be informed about what is going on in the ever changing world of social media You need to be informed about what is going on in your own markets You need to be informed so you can be informative (your blog posts etc) We can do this through: • Social Bookmarks • Social News Sites • Subscribing to RSS feeds from useful sources
  18. 18. Research – All things Google !
  19. 19. iGoogle
  20. 20. How ? •Relevance to search term •Activity •Incoming Links
  21. 21. Link: www.yourwebsite.com
  22. 22. RSS Feeds – Google Reader
  23. 23. Google Reader
  24. 24. Practical Exercise -Social Research Keep an eye on your competitors
  25. 25. Social News Consuming info, Sharing info
  26. 26. Research -Reputation
  27. 27. Research -Social Media Identity www.Knowem.com
  28. 28. Research -Social Media Identity www.namechk.com/
  29. 29. Facebook Advanced – The Landing Page
  30. 30. Facebook Advanced – The Landing Page
  31. 31. The Landing Page – HTML Unfortunately
  32. 32. Facebook Advanced – The Landing Page
  33. 33. HTML Helper NVU (free)
  34. 34. HTML Help in Flickr
  35. 35. Finally Video – The Social Media Guru Bleeped Version --- OR --- Version with Expletives
  36. 36. Finally Video Some simple tools and methods • Webcams • Digital Stills Cams • Flip Caps • Picasa (and Webcam) • Windows Movie Maker (and Webcam) • Capture Direct to YouTube • And YouTube Videos are so easy to embed into other sites or simply link to them
  37. 37. Or Make Your Own – www.Xtranormal.com

×