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Blow It Up, Put it Back Together

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A presentation about working with Legacy web sites and understanding when it's time to blow it up and start over.

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Blow It Up, Put it Back Together

  1. 1. Blow It Up, Put it Back Together Brooke Brooks #blowitup #bigd13
  2. 2. Beautiful New Website
  3. 3. Winchester House
  4. 4. Winchester House
  5. 5. Winchester House
  6. 6. Winchester House
  7. 7. ?
  8. 8. Blow it up
  9. 9. When to Blow it Up? Focus? Primary Objective? Correct Hierarchy?
  10. 10. Put It Back Together
  11. 11. Page Objectives Identify Record Refer
  12. 12. Audience & Context Who? What?
  13. 13. Page Inventory
  14. 14. Page Hierarchy
  15. 15. Demo
  16. 16. Xerox
  17. 17. Let’s blow it up And put it back together!
  18. 18. Page Objectives #1 – Sell Product #2 – Sell Services #3 – Educate #4 - Help
  19. 19. Who is the audience?
  20. 20. Services: Human Resources Customer Care Finance & Accounting Document Management Healthcare Transportation Production Printing IT Services Insurance Products: Offices Machines Productions Machines Supplies Misc: Branding Support/Help Contact Social Media Industry Recognition White Papers Commercials Promo Video Inventory
  21. 21. Services: Human Resources: HR Management Learning Services HR Consulting Testimony Customer Care Industry Insight Solutions Differentiations Testimonies Finance & Accounting Corporate services Financial planning & analysis Order to cash Source to pay Testimony Document Management Communication and marketing services Enterprise content management Back office transaction processing Healthcare Providers Employers Payers Governments Transportation On/off street parking Electroinc toll collection Public transport Transportation management Production Printing IT Services Insurance Products: Offices Machines ultifunction Printers / Copiers Color B&W up to 30 ppm B&W over 30 ppm Printers Color Black and White ScannersDocument Scanners Xerox BookCentre Software and Solutions Need help finding a product?Choose the right printer for your needs. Small BusinessFind tips, products and free templates. Online Store Where to Buy Production Digital Printing EquipmentDigital Presses Production Printers & Copiers Continuous Feed Printers Wide Format Workflow OptimizationWorkflow Software and FreeFlow Feeding and Finishing Need help finding a product?Choose the right equipment for your needs. Digital Printing ApplicationsPackaging Printing Books & Manuals Case Studies Where to Buy Productions Machines Supplies Misc: Branding MySupport Personalized support content, meter and supply information. Get Started Log in My Support Tour Community Interact with your peers and share the knowledge. Enter the Forum Register Related Links Support, Drivers & Downloads Find Local Service Providers Submit Meter Reads Billing and Account Administration Register your product At Your Service Blog Consulting & Training Services Security Information Support/Help Contact Social Media Industry Recognition White Papers Commercials Promo Video Inventory
  22. 22. Priority - Nav
  23. 23. Priority - Focus
  24. 24. Priority - Organize
  25. 25. Priorities – Leftovers
  26. 26. Original
  27. 27. Ours
  28. 28. Today
  29. 29. “Ask your favorite designer what they think of this site. If they like it, you know they have their head up their ass. If they hate it, the odds are good that they understand websites are about providing information and solving needs.” – Vincent Flanders
  30. 30. ~ Q & A ~ stillatulsagirl@gmail.com http://brookebrooks.com #blowitup #bigd13

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