Profit to Share!
A 501C3 Non-profit Corporation LemonadeAlley.com | BizGym.org

Lemonade Alley is a contest where teams of K-12
students create recipes, build lemonade stands and sell
lemonade to support the charity of their choice. It’s a
head-to-head contest as well as an entrepreneurial,
financial literacy and philanthropic giving program.
You’re invited to join The Lemon Crew!
Lemonade Alley

WORKSHOPS
Recipe, booth & sales
mentoring
KID-BIZ CONTEST
B-plan, taste, booth,
pitch & sales judged
KID PHILANTHROPY
Teams raise money for
their charity
Lemonade Alley

1:30pm
AWARDS
10:30am
BOOTH
10:00am
OPENING
JUDGING
11:00am
TASTE
12:30pm
PITCH
JUDGING JUDGING
The Competition

5YEARS
100TEAMS TOTAL
2,000ATTENDEES / EVENT
Note: Expected at SF Bay Area event: 400,000+
Key Metrics

KID-BASED PHILANTHROPY
$38,028 31
RAISED BY KIDS CHARITIES
Boys & Girls Club - RandomKid - Wounded Warrior - Hawaii Humane Society - Make a Wish Foundation -
Homelessness Foundation - Institute for Human Services - Hawaii Youth for Christ - Ronald McDonald
House - Aloha United Way - Iolani Key Club - Kapiolani Womens & Childrens Hospital - Hawaiian
Community Assets - American Youth Soccer Organization - National Multiple Sclerosis Society - Hawaii
Children’s Cancer Foundation - March of Dimes - New Hope Oahu - Hawaii Meals on Wheels - SEEQS
Charter School - Ewa Beach CBDO - New Hope Christian Fellowship Nepal Mission - Music For All -
Alternative Structures, Inc. dba Kahumana Farms - St. Louis School - Alzheimer's Association - Easter Seals
Hawaii - Waikiki Health Next Step Shelter - BizGym Foundation 501C3
Results

KID-GIVING TREND
$3,243
2011 2012 2013 2014 2015
$7,579
$11,321
Honolulu Lemonade Alley, 2011-15
$15,936
nominal
Results

TELEVISION
KITV4 (ABC Affiliate): multiple annual
news interviews, multiple PSAs, paid
advertising by Pearlridge Center.
KHON2 (Fox/NBC Affiliate): 400,000+
multiple annual news interviews & PSAs.
Hawaii News Now: Multiple interviews.
Olelo (Community TV): 1-hour Annual
Lemonade Alley TV Show
RADIO
Clear Channel (iHeart Radio): annual
interviews on multiple shows.
Hawaii Public Radio: multiple annual
radio show interviews.
Cox Radio: annual radio show interviews.
PRINT
Midweek: 288,337 Weekly Readers (cover
story, multiple features, Column
mentions).
Star Advertiser: 135,788 Weekly Readers
(Local News, Today & Dining section
features, Column mentions, TGIF Calendar
Section). Paid advertising by City Mill and
Pearlridge Center.
Pacific Business News: leading local
business newspaper (multiple feature
stories, column mentions).
SOCIAL
Yelp.com, FrolicHawaii.com, local PR/social
media consultants, numerous blogs.
Media Coverage

STUDENTS K-12
TEACHERS
JUDGES
MEDIA
MENTORS
LEMONADE LOVERS
PARENTS
SPONSORS
COMMUNITY
CHARITIES
Reach

Presenting Sponsors
ING Direct - Capital One 360 - Hyatt Regency Waikiki - Pearlridge Center - BizGym.com
Key Sponsors
Hawaii Community Foundation - Atherton Family Fund - Bernice & Conrad Von Hamm Fund -
American Savings Bank - Charles & Lilly Asato - Chung Kun Ai Foundation - Robert’s Hawaii -
LeiHut.com - Sirius Computers - Kualoa Ranch - Sunetrics - Whole Foods - Menehune Water -
BBB Hawaii - Hard Rock Cafe Voicemaster Advertising - 1013 Integrated
Supporters
Armstrong Builders - Dorvin D Leis Co. - Lex Brodie’s Tire Co Foundation - Island Insurance
Foundation - Oceanit - Alfred M Masini Charitable Fund - LUX VIP Events - Allied Builders - Carol Ai
May - BLH Cades - System International Express, Inc. - HawaiiUSAFCU Foundation - Joan Bennet
Associates - HIBEAM - Hawaii Telcom - Entrepreneurs Foundation Hawaii - OK Farms - Atlas
Insurance Agency Foundation University of Hawaii Foundation - United Laundry Services, Inc. -
University of Hawaii PACE - HTDC - Kenneth & Marion Harada - Green Car Hawaii - House of Pure
Aloha - SBDC Honolulu - Anoun Farms - American Express - Costco - CMYK Graphics - Hokulani
Bakery - Waikiki Yacht Club - Windward Mall - Sea Life Park - Polynesian Cultural Center - Leighton
Mau - Hot Dog on a Stick - Island Controls - Kokami Electrical Services - Takeguchi Insurance
Associates, Inc. Body Mint - Proservice Hawaii - ShootHI.com - Visitor Video - Wedding Cafe - A Sound
Advice - HonBlue - Definition Personal Training - Aqua Hospitality - Rakuen Lounge - United Food
Past Sponsors

2015 Charity of the Year Finalist, Pacific Business News
2015 Social Impact of the Year Finalist,
Hawaii Venture Capital Association
2014 Charity of the Year, BBB Hawaii
2013 Non-Profit Business Plan Competition Runner Up,
Hogan School of Business, Chaminade University
Multi-Year Proclamations
Mayor of Honolulu - Governor of Hawaii - Hawaii State House of
Representatives - Hawaii State Senate
Awards

SPONSOR LEVEL GIVING AMOUNT
TV &
RADIO PSA
LOGO &
MENTION
T-
SHIRT
LOGO
AWARD
& PRESENT
BLOG
POST
STAGE
MENTION
WEBSITE
LOGO
EVENT
PROGRAM
LOGO
PRESENTER $30,000 X X X X X X X
LEMON BANK $5-25,000* X X X X X X X
PLATINUM $5,000 X X X X X X
GOLD $2,500 X X X X
SILVER $1,500 X X X
MEDIA In-Kind X X X
SUPPORTER Up to $1,500 X X
* Lemon Bank: Annual Exclusive: $25,000 | Annual Non-Exclusive: $10,000 | Event Non-Exclusive: $5,000
Sponsor Packages

The Lemon Bank teaches financial literacy to Lemonade Alley
teams depositing proceeds during the competition. Bank
sponsors are also offered an option to accept pre-event
deposits at bank branches during the year.
Special Bank Sponsorship

Cleo Brown, BGF Board Member
(808) 258-5874 | cleota.brown@gmail.com
Steve Sue, Chief Lemon Head
(808) 220-6449 | steve@bizgym.org
A 501C3 Non-profit corporation
1012 18th Ave. Honolulu, HI 96816
LemonadeAlley.com | BizGym.org
Contact Info