Engaging in  BreakingNews Coverage      Steve Buttry  Bay Area News Group     Sept. 19, 2012       #twutorial
Read more about it•   stevebuttry.wordpress.com•   slideshare.net/stevebuttry•   @stevebuttry•   stephenbuttry@gmail.com• ...
Ways to engage• Report the unfolding story on social  media• Crowdsource: Ask what people saw,  heard, experienced, shot• ...
• Watch for videos getting attention (will  often see links, mentions on Twitter,  Facebook)• Search keywords on YouTube• ...
• Interview by video Hangout, stream live on  YouTube (embed in story or blog post)• Find sources on breaking news stories...
• Search keywords• Connect for interviews (&  more photos)• Ask permission to use• Ask about altering of  photo, filters u...
• “Mayor” may be source about a business  or venue (employee or customer)• See who has checked in at venue of  breaking ne...
Other location tools• Banjo• Geofeedia• GatheringPoint
• Effective curation of Sikh temple  shooting• Obama answered questions• Search at searchreddit.com
• Lots of people belong• Search by keywords to identify potential  sources• Can send brief message asking for  interview o...
• Best place to look for people in breaking  news stories (can send a message)• Much content is private• Crowdsourcing (as...
Searching Facebook:• Use advanced search (click in empty  search window, hit enter)• Click people, pages to narrow by  loc...
Before the big story breaks•   Follow lots of local people (location    search, replies, retweets, check    followers)•   ...
Before the big story breaks• Build local following• Join local conversation• Master Twitter search (advanced)• Promote loc...
When the big story breaks• Twitter Search         • Converse  (advanced)             • Answer questions• Connect w/ witnes...
Crowdsource
Crowdsource
Say what you don’t know
Storytelling tweets
Key facts
Unfolding story
Tweet photos
Vetting tweeps, verifying info •   Check full Twitter stream, profile •   Connect on phone, in person •   Check location (...
More on verification             Craig Silverman tips:http://www.cjr.org/behind_the_news/eight_sim          ple_rules_for_...
NPR’s Andy Carvin“I think curation has always been apart of journalism; we just didnt call itthat.” – quoted in The Atlant...
What is curation?Museum curator:          Journalism curator:• Studies topic          • Studies topic• Chooses relevant   ...
Follow up•   stevebuttry.wordpress.com•   slideshare.net/stevebuttry•   sbuttry@journalregister.com•   @stevebuttry•   zom...
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
Engaging in Breaking News Coverage
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Engaging in Breaking News Coverage

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These are slides for a workshop on using social media to engage the community in breaking news coverage.

Published in: Technology, News & Politics
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Engaging in Breaking News Coverage

  1. 1. Engaging in BreakingNews Coverage Steve Buttry Bay Area News Group Sept. 19, 2012 #twutorial
  2. 2. Read more about it• stevebuttry.wordpress.com• slideshare.net/stevebuttry• @stevebuttry• stephenbuttry@gmail.com• zombiejournalism.com
  3. 3. Ways to engage• Report the unfolding story on social media• Crowdsource: Ask what people saw, heard, experienced, shot• Search for eyewitnesses• Find community content• Curate the community’s story
  4. 4. • Watch for videos getting attention (will often see links, mentions on Twitter, Facebook)• Search keywords on YouTube• Embed in stories, blogs
  5. 5. • Interview by video Hangout, stream live on YouTube (embed in story or blog post)• Find sources on breaking news stories (Trentonian used to ID homicide victim)• Posting story boosts search results
  6. 6. • Search keywords• Connect for interviews (& more photos)• Ask permission to use• Ask about altering of photo, filters used
  7. 7. • “Mayor” may be source about a business or venue (employee or customer)• See who has checked in at venue of breaking news story• Did anyone report something on a tip?• Break story w/ Foursquare “shout”
  8. 8. Other location tools• Banjo• Geofeedia• GatheringPoint
  9. 9. • Effective curation of Sikh temple shooting• Obama answered questions• Search at searchreddit.com
  10. 10. • Lots of people belong• Search by keywords to identify potential sources• Can send brief message asking for interview or confirmation
  11. 11. • Best place to look for people in breaking news stories (can send a message)• Much content is private• Crowdsourcing (ask on their pages as well as yours)• Ask for permission to use photos
  12. 12. Searching Facebook:• Use advanced search (click in empty search window, hit enter)• Click people, pages to narrow by location, biz pages, etc.• Search Google: “site:Facebook.com” then search term (show search tools)Tips from Jason McDonald, JM Internet Group
  13. 13. Before the big story breaks• Follow lots of local people (location search, replies, retweets, check followers)• Join local conversation• Master Twitter search (advanced)• Promote local #hashtag taxonomy (#okstorm, #tcunews)• Use Twitter routinely on your beat
  14. 14. Before the big story breaks• Build local following• Join local conversation• Master Twitter search (advanced)• Promote local #hashtag taxonomy (#okstorm)• Use Twitter routinely on your beat
  15. 15. When the big story breaks• Twitter Search • Converse (advanced) • Answer questions• Connect w/ witnesses • Thank contributors• Crowdsource • Promote fresh content• Tweet early & often • Link to new reports• Seek verification (even competitors’)• Address rumors (say • Be human (fun where what you don’t know) appropriate)• Seek photos
  16. 16. Crowdsource
  17. 17. Crowdsource
  18. 18. Say what you don’t know
  19. 19. Storytelling tweets
  20. 20. Key facts
  21. 21. Unfolding story
  22. 22. Tweet photos
  23. 23. Vetting tweeps, verifying info • Check full Twitter stream, profile • Connect on phone, in person • Check location (not 100% reliable) • Others verifying? Clusters, not echos • Photos? • Other sources, other tweeps • Ask, “How do you know that?”
  24. 24. More on verification Craig Silverman tips:http://www.cjr.org/behind_the_news/eight_sim ple_rules_for_doing_a.php Mandy Jenkins tips: http://zombiejournalism.com/2011/09/b-s- detection-for-journalists/
  25. 25. NPR’s Andy Carvin“I think curation has always been apart of journalism; we just didnt call itthat.” – quoted in The Atlantic byPhoebe Connelly
  26. 26. What is curation?Museum curator: Journalism curator:• Studies topic • Studies topic• Chooses relevant • Chooses relevant content (other content (social sources & museum media, blogs, staff) collection) • Authenticates• Authenticates • Groups related items• Groups related items • Provides context• Provides context • Presents collected• Presents exhibit content
  27. 27. Follow up• stevebuttry.wordpress.com• slideshare.net/stevebuttry• sbuttry@journalregister.com• @stevebuttry• zombiejournalism.com

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