• Journal Register companywide challenge• Publish all digital & print products on July 4, 2010 using only free & open-source tools• “We will declare our independence from not only old proprietary systems but the old way of thinking as well.” – John Paton
Free & cheap mobile apps• Evernote • MovieCamera• 5-0 Police Scanner • Splice• ABBY TextGrabber • iTimeLapse• iTalk • Filterstorm• HootSuite • Pano• Banjo • AudioBoo• Ustream Producer • VericorderSource: Val Hoeppner, Freedom Forum Diversity Institute
Ad manager iPad toolsJim Maurer, classified ad manager,Pasadena Star-News:1. Goodreader: Stores all media kits, rate cards for easy presentation2. PenUltimate: process proofs in field3. Notability: sign agreements & contracts.
Ad manager iPad toolsJim Maurer:9. AdMall: Market trends, demographics, co-op information10. Teamview: Access computer & files from the field.11. Reminders: Organize your day.12. Flipboard: Social media
Ben Franklin results• Millions in vendor costs saved• Some free tools are better• Collaboration• Threw out “the way we’ve always done it”• Developed culture of problem-solving• Transparency
The crowd is free, too• Crowdsourcing• Town meetings• Social media• Live chats• Blog networks• Fact-check boxes• SeeClickFix
Ben Franklin in context• Cutting costs• Changing culture• Finding solutions• Engaging community• Changing org structures• Digital First: content, sales, culture