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Personal Branding

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Personal Branding

  1. 1. Personal Branding...Online Using Digital Tools to Set Yourself Up for Success in the Real World
  2. 2. What is Branding?
  3. 3. What is Branding? Differentiating oneself in the marketplace
  4. 4. What is Branding? Differentiating oneself vs. in the marketplace
  5. 5. What is Branding? Differentiating oneself vs. in the marketplace
  6. 6. What is Branding? Differentiating oneself vs. in the marketplace vs.
  7. 7. What is Branding? Differentiating oneself vs. in the marketplace vs.
  8. 8. What is Branding? Differentiating oneself vs. in the marketplace vs. vs.
  9. 9. What is Branding? Differentiating oneself vs. in the marketplace vs. vs.
  10. 10. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs.
  11. 11. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs.
  12. 12. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs. vs.
  13. 13. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs. vs.
  14. 14. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs. vs. 1. Who you are.
  15. 15. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs. vs. 1. Who you are. 2. What you do.
  16. 16. What is Branding? Differentiating oneself vs. in the marketplace vs. vs. vs. vs. 1. Who you are. 2. What you do. 3. Unique way you do it.
  17. 17. Online Branding
  18. 18. Online Branding Personal Websites .com Blogs Facebook Twitter LinkedIn VisualCV
  19. 19. So What? Employer’s expect it. Recruiters screen & verify applicants using social networks. Unemployment rates skyrocketing!
  20. 20. So What? Employer’s expect it. Recruiters screen & verify applicants using social networks. Unemployment rates There are more job skyrocketing! seekers compared to number of jobs available!
  21. 21. Brand Protection
  22. 22. Brand Protection
  23. 23. Brand Protection
  24. 24. Brand Protection
  25. 25. Brand Protection
  26. 26. Brand Protection
  27. 27. Getting Real Communication Skills: Effective utilization of language skills Follow your passion, find target niche Networking Skills: Establishing relationships in order to get hired, climb the ladder, and stay employed
  28. 28. Action Items Start Now! Be a differentiator! Discover - Who you are...Develop Plan “Be the best at something for a Create - Build specific audience.” - Content Dan Schawbel Communicate - Get Build effective word out! Market relationships! Maintain - Update, Grow Network! Manage Reputation
  29. 29. The Power of Personal Branding
  30. 30. The Power of Personal Branding
  31. 31. More Information Daniel Schwabel www.danschawbel.com Tony Robbins - Why we do what we do video www.ted.com Barack Obama http://www.visualcv.com/ barackobama
  32. 32. Questions? @stephenckincaid
  33. 33. Acxiom is a global leader in interactive marketing services, Acxiom connects clients with their customers through deep consumer insight that enables effective and profitable marketing initiatives and business decisions. Acxiom's consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration, and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, and Asia-Pacific. Stephen C Kincaid is a Technical Executive servicing two major financial services corporations within the banking/credit card industry. He leads overall strategies and architectures for his clients’ solutions and provides oversight into technical development of large, complex, or high risk solutions. He provides the highest level customer interface and continuity at strategic planning levels to address business requirements and provide tangible results. He works to ensure client solutions take maximum advantage of Acxiom's standard solutions and services.

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