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Gute Auswertungen generieren Massnahmen – schlechte Auswertungen generieren Papier - topsoft 2010_03_25 14:30

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Gute Auswertungen generieren Massnahmen – schlechte Auswertungen generieren Papier: Alexander Kraan, Syz AG

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Gute Auswertungen generieren Massnahmen – schlechte Auswertungen generieren Papier - topsoft 2010_03_25 14:30

  1. 1. Gute Auswertungen generieren Massnahmen<br />Schlechte Auswertungen generieren Papier<br />
  2. 2. Wie viele Auswertungen haben Sie?<br />Wie viele Auswertungen nutzen Sie?<br />Wozu nutzen Sie diese Auswertungen?<br />
  3. 3. Wissen wir, was wir wissen wollen?<br />
  4. 4. Fragen wir mal, wozu Auswertungen gebraucht werden<br />Die haben wir immer schon bekommen<br />Die legen wir monatlich ab<br />Weiss nicht….<br />Ich muss Quartalsberichte damit ausfüllen<br />Mein Vorgänger hatte die schon<br />
  5. 5. Fragen wir mal, was aus den Auswertungen gelesen wird<br />Der Umsatz des Kunden xy beträgt im letzten Quartal 1‘000‘000<br />Ist das GUT oder SCHLECHT?<br />Weiss nicht….<br />
  6. 6. Der Umsatz des Kunden xy ist beträgt letzten Quartal 1‘000‘000<br />Das ist gut! Im vorletzten Quartal waren es 600‘000!<br />Wie viel Umsatz machten wir im letzten Quartal?<br />Ehm… 2‘000‘000!<br />…und davon 1‘000‘000 mit einem Kunden? Ist das immer noch gut?<br />
  7. 7. Fragen sind eine gute Sache, am besten systematisch!<br />Herleiten von eines individuellen Kennzahlenmodels <br />
  8. 8. Lieber mit Plan…<br />
  9. 9.
  10. 10. Strategische Ziele messbar machen…<br /><ul><li> nur messbare Ziele sind gute Ziele
  11. 11. lieber weniger dafür besser messbar
  12. 12. Messsystematik beibehalten
  13. 13. Messbasis (Datenstruktur) kennen</li></li></ul><li>KUNDE<br />Kunden-Nr<br />Name<br />Region<br />KATEGORIE<br />UMSATZ<br />Kunden-Nr<br />Jahr<br />Monat<br />Produkt<br />Umsatz<br />Kunden-Nr<br />
  14. 14.
  15. 15. KUNDE<br />Kunden-Nr<br />Name<br />Region<br />KATEGORIE<br />UMSATZ<br />Kunden-Nr<br />Jahr<br />Monat<br />Produkt<br />Umsatz<br />Kunden-Nr<br />
  16. 16.
  17. 17. KUNDE<br />Kunden-Nr<br />Name<br />Region<br />KATEGORIE<br />UMSATZ<br />Kunden-Nr<br />Jahr<br />Monat<br />Produkt<br />KATEGORIE<br />Umsatz<br />Kunden-Nr<br />
  18. 18.
  19. 19. Solche Fragestellungen müssen sehr früh geklärt werden. <br />Sind sie es nicht, werden Auswertungen auf Sand gebaut…und werden auch durch den Einsatz von modernen BI-Tools nicht richtiger. <br />
  20. 20. Wir von der Firma SYZ AG Informatik unterstützen Sie bei diesen Fragestellungen schon in einer sehr frühen Phase<br />Damit Daten auch wirklich ein Kapital bilden und nicht zur Altlast werden.<br />
  21. 21. Vielen Dank für Ihre Aufmerksamkeit!<br />Wir begrüssen Sie gerne an unserem Stand an der TopSoft 2010<br />

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