A policy primer on the terms ad conditions of using Facebook

1. Right and Responsibilities
By Steafan Twomey
(Cracked fb screen, 2013)

2. Do you have a Facebook page?
• If you do, then you agreed to their terms of use
(Thumbs up question mark, 2013)

3. Terms of Use
• control how you may access a website
and how content may be used
• On Facebook is called the statement of
Rights and Responsibilities
• Facebook has two supplementary
documents called the Data Use Policy,
and the Facebook Community Standards
Facebook terms and policies, 2013

4. It looks like this…
(statement of rights and responsibilities, 2011)

5. Never seen it before?
• Most people
never read
these terms
but they
ultimately
control how
Facebook
operates
By using or
accessing
Facebook
you agree
to their
terms
(Statement of Rights and Responsibilities, 2012) (confusion sign, n.d.)

6. Luckily
• All content you post is owned by you and
can be controlled through the privacy
settings
(Privacy settings, 2013) (Statement of Rights and Responsibilities, 2012)

7. Fortunately Unfortunately
• Most users are not
concerned/unaware
of privacy settings in
Facebook
• Facebook limits
global searches
• Has accessible and
easy to use privacy
settings
(Goettke & Christiana, 2007)
(Facebook thumbs, n.d.)

8. However…
• Intellectual property
unless specifically
altered by privacy
settings is under license
to Facebook for use,
transfer or sublicense
world wide without
royalties paid to the
owner or having to let
you know
(Privacy should be easy, 2012) (Statement of Rights and Responsibilities, 2012)

9. • The intellectual property (IP) license exists
until the IP or account is deleted, unless
the content had been shared with others
• Which it probably has
(Statement of Rights and Responsibilities, 2012) (Share, n.d.)

10. This includes
• Photos
• Videos
• Anything you post
onto Facebook
(Old Camera, n.d.)

11. But…
• Some content will always be publically available
regardless of privacy settings
• These include:
• Name
• Profile pictures
• Cover photos
• Networks
• Gender
• Username
(Data Use Policy, 2012) (Facebook Profile Picture, 2013)

12. • Facebook can use
information provided
by you for their own
purposes without
having to let you
know
• Or pay you
• Or credit you in any
way
(Statement of Rights and Responsibilities, 2012) (Facebook Profile Picture, 2013)

13. • This means you should think twice before
publishing anything private or confidential
onto Facebook
• Just because it is owned by you does not
mean it is exclusive to you
• User awareness is key to avoiding privacy
concerns
(Goettke & Christiana, 2007)

14. Facebook uses and stores
information to:
• Provide better service
• Protect Facebook’s and
user’s rights and property
• But most alarmingly, For
internal operations
including troubleshooting,
data analysis, testing,
research and service
improvement
(Data Use policy, 2012) (Mad scientist, 2013)

15. Which means
• Facebook uses your information for better
services and promises that all information
used in internal operation is anonymous
• But, this can still leave a trail and be used
to gain personal information about a
person by following the data trail
(Barbaro & Zeller, 2006) (Data Use Policy, 2012)

16. EVERYTHING YOU POST ON
FACEBOOK IS MONITORED
(donecamera, n.d.)

17. Remember!
• ‘Many people besides friends and
acquaintances are interested in the
information people post on social
networks. Identity thieves, scam artists,
debt collectors, stalkers, and corporations
looking for a market advantage are using
social networks to gather information
about consumers.’
(Privacy Rights Clearinghouse, 2008).

18. What can’t I post?
• All content posted to Facebook must not
violate another persons rights or the law
(Rights ad Responsibilities 2012) (breakinglaw, 2013)

19. This includes
• Intellectual property
• Violence and threats
• Self harm (incitement and promotion)
• Bullying and harassment
• Hate speech
• Graphic content
• Pornography and nudity
• Identity and privacy
(Facebook Community Standards, 2013)

20. What if I do?
• Depending on the nature and frequency of the
post
– Your post will be deleted
– You will be blocked from part or all of
Facebook
– Your account may be deleted
– The information in the post will be given to
police to aid their investigation
(Rights and Responsibilities, 2012)

21. Conclusion
• Facebook is a relatively secure social
networking site, with controls in place to
protect privacy and appropriate content
• Users should be aware of what they post
in terms of privacy and the intent and
purpose of Facebook

22. References
• Barbaro, M., & Zeller, T. (2006). A Face Is Exposed for AOL Searcher No. 4417749. New York Times.
• Confusion sign. (n.d.). Retrieved from
https://www.google.com.au/search?hl=en&site=imghp&tbm=isch&source=hp&biw=1280&bih=709&q=
facebook&oq=face&gs_l
=img.3.0.0l10.1612.3198.0.8133.4.3.0.1.1.0.263.627.0j1j2.3.0....0...1ac.1.27.img..1.3.368.E_Ht35BuHrQ#hl=
en&q=confused&tbm=isch&facrc=_&imgdii=_&imgrc
=mz08zVOYO5HO-M%3A%3Bi3QD3KoAPskdYM%3Bhttp%253A%252F%252Fwarriorfitness.org%252Fwp-content%252F
• Breakinglaw [image]. (2013). Retrieved from http://lolzonline.com/image/breaking_the_law_2684
• Data Use Policy. (2012). Retrieved from https://www.facebook.com/about/privacy
• Donecamera [image]. (n.d.). Retrieved from http://www.fortifiedsecurityservices.com/
• Facebook terms and policies. (2013). Retrieved from https://www.facebook.com/policies/
• Facebook Community Standards. (2013). Retrieved from https://www.facebook.com/communitystandards
• Facebook profile picture [image]. (2013). Retrieved from
http://thethinkinggal.com/2013/04/05/what-your-facebook-profile-photo-says-about-you/
• Facebook thumbs [image]. (n.d.). Retrieved from https://www.google.com.au/search?hl=en&site=imghp&tbm=
isch&source=hp&biw=1280&bih=709&q=facebook&oq=fa&gs_l
=img.1.0.0l10.3576.3755.0.7973.2.2.0.0.0.0.487.948.4-2.2.0....0...1ac.1.27.img..1.1.460.IH4VbE9MPcg#facrc=_&
imgdii=_&imgrc
=brsv3dTNRiXSjM%3A%3Bry6jsceGrTxnJM%3Bhttp%253A%252F%252Fwww.rebellesociety.com%252Fwp-content%252
• Goettke, R., & Christiana, J. (2007). Privacy and Online Social Networking Websites. Computer Science 199r:
Special Topics in Computer Science Computation and Society: Privacy and Technology.
• Mad scientist [image]. (2013) Retrieved from http://www.clixmarketing.com/blog/2013/09/09/4-things-you-must-
consider-to-always-be-testing-properly/#undefined
• Privacy Rights Clearinghouse (2008). Privacy and the Internet: Travelling in Cyberspace Safely.
Available: http://www.privacyrights.org/fs/fs18-cyb.htm

23. References
• Old Camera [image]. (n.d.). Retrieved from https://www.google.com.au/search?hl=en&site=imghp&tbm=
isch&source=hp&biw=1280&bih=709&q=facebook&oq=face&gs_l
=img.3.0.0l10.1612.3198.0.8133.4.3.0.1.1.0.263.627.0j1j2.3.0....0...1ac.1.27.img..1.3.368.E_Ht35BuHrQ#hl=en&q
=cameras&tbm=isch&facrc=_&imgdii=_&imgrc
=9Otv3bVgsYWe0M%3A%3BqRlfVK0byf2TqM%3Bhttp%253A%252F%252Fmarkvoce.com%252Fwp-content%252Fuploa
• Privacy settings [image]. (2013). Retrieved from
http://news.rapgenius.com/Facebook-proposed-changes-to-statement-of-rights-and-responsibilities-lyrics
• Privacy should be easy [image]. (2012). Retrieved from
http://www.webpronews.com/facebook-revises-rights-and-responsibilities-policy-2012-04
• Share [image]. (n.d.). Retrieved from https://www.google.com.au/search?hl=en&site=imghp&tbm=isch&source=
hp&biw=1280&bih=709&q=facebook&oq=face&gs_l
=img.3.0.0l10.1612.3198.0.8133.4.3.0.1.1.0.263.627.0j1j2.3.0....0...1ac.1.27.img..1.3.368.E_Ht35BuHrQ#hl=en&q
=sharing&tbm=isch&facrc=_&imgdii=_&imgrc
=s7-EAyg2dlBo2M%3A%3BdHbnTS-72GFl4M%3Bhttp%253A%252F%252Fpersonalbrandingpros.com%252Fwp-content%
• statement of rights and responsibilities [image]. (2011) Retrieved from
http://levynewsnetwork.wordpress.com/tag/statement-of-rights-and-responsibilities/
• Statement of Rights and Responsibilities. (2012). Retrieved from https://www.facebook.com/legal/terms
• Thumbs up question mark [image]. (2013). Retrieved from http://www.wired.co.uk/news/archive/2013-
07/01/facebook-adverts