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News & Views
We've had a great start to our Fall Season with a presentation last month
by Brookwood. We're also quite pleased with the turnout last week to Joe
Welinske's presentation (thanks to everyone who attended). For those
interested in the field of Localization, we're pleased to have Theo
Landgren from AtoZ Global speak with us on November 15th in Wayne,
Pa and answer your translation questions. It's a great opportunity to
interact with and learn from a well-known and well-respected expert in the
industry. I encourage you to register today and save your place.
I would also like to take a moment to thank our Newsletter Editor, Edna
Smith. Her dedication and efforts have helped us renew the Chapter's
monthly newsletter and continue bringing you the latest news and
information about what's going on with the STC and our local Chapter.
Please help her to keep us informed by sending any local news stories or
articles toNewsletter so we can promote the activities and
accomplishments of our members.
President, STC, Philadelphia Metro Chapter
2011 Competitions Update
By Katie Wilson
The 2011 Competitions are off to a strong start with 19 volunteer judges and
13 entries from various companies and individuals.
The Competitions Team (judges and leadership) have an event planned on
Thursday, October 27th at 6pm at Bahama Breeze (320 Goddard Blvd, King
of Prussia, Pa 19406). Judges who can attend should send an e-mail to
Tony DeRose. You'll have time to network and meet fellow STC colleagues
before you receive your entries. Those who cannot attend will receive their
entries by Tuesday, November 1st. Although no more judges can be
accepted, you still have time to submit an entry.
Submit an Entry
Contact Tony DeRose
October Meeting Notes
By Todd DeLuca
The Chapter was honored to host Joe Welinske, President of WritersUA for
an informative and eye-opening presentation on October 18th in Plymouth
Meeting. In his talk, 'Write More, Write Less - Embracing the Value of
Crafted Words and Images,' Joe raised a number of ideas and suggestions
for having a greater impact on the job. This included becoming involved in
the design process (i.e., writing help topics, etc.) and offering more value to
an employer by writing different content (such as contributing an article for a
newsletter or a company column or blog).
One of the points I most identified with was that not all topics are created
equally. Sometimes there's more value in spending extra time on a few
important or 'high impact' topics rather than spreading your time evenly
amongst a complete set of topics that may not answer or meet the needs of
the intended audience. I know from my own experience that customers are
more appreciative of common FAQ or troubleshooting topics that solve
problems than with a complete reference guide that includes topics on
features or functionality that is self-explanatory or rarely used. It's these
types of choices that can improve satisfaction or make the difference
between a 'thank you' or a 'that's good to know, but...'
Get Joe Welinske's Presentation (Code: 4523)
November 2011 Newsletter Publication Schedule
The publication day for the newsletter is the last Wednesday of each month
with the deadline for content the Wednesday before publication. The next
STC-PMC newsletter will be published on Wednesday, November 30, 2011.
Localizing Your Content -
Theo Landgren (A2Z
Tuesday, November 15
6:30pm - 8:30pm
Globalization and localization
industry expert, Theodora
Landgren from A2Z Global, will
introduce you to the basics of
localizing your company’s
products for international markets.
Bring along your translation
questions for answers from a
person with 30 years experience.
Tredyffrin Public Library
Click to Register
The deadline to submit content is Wednesday, November 23, 2011. Submit
all content and questions to: Newsletter Editor - Edna P. Smith
Contract Technical Writer
DatamanUSA is seeking a Contract Technical Writer to
develop user and technical documentation and project
process documentation for application teams and end
users. They need a writer who understands user views of
applications and technology and who puts procedures in
logical sequence for a diverse audience.
For qualifications and more details on the position, visit,
STC-PMC Careers Page
For information, contact; Ashok Kumar
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STC Philadelphia Metro Chapter
PO Box 214
Lionville, Pennsylvania 19353
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