1.
DESTROYING THE “IM”
Making the impossible possible

2.
WHO’S THAT?!
UX Designer
Philosopher & Psychologist
Founder & CEO UXPin
@marcintreder

3.
I’M HERE TO TELL
YOU A STORY
Photo Credit

4.
THE STORY
of epic battles
Photo Credit

5.
THE STORY
of epic failures

6.
THE STORY
of constant learning

7.
THE STORY of UXPIN

8.
THIS STORY IS
A PRODUCT
Photo Credit

9.
THIS STORY IS
A PRODUCT
& it should be designed
Photo Credit

10.
CUSTOMER
PROBLEM
SOLUTION

11.
CUSTOMER
PROBLEM
SOLUTION

12.
CUSTOMER?

13.
A CUSTOMER
Photo Credit

14.
PROBLEM?

15.
PROBLEM?
Self-efficacy

16.
SOLUTION?

17.
KNOWLEDGE

18.
KNOWLEDGE
What & Who Can Win

19.
2010

20.
2011

21.
2012

22.
2013

23.
WHAT DOES
IT TELL YOU?

24.
PERSISTENCE
&
ADAPTABILITY

25.
NO MATTER WHAT,
GO DOWN THE ROAD

26.
but…
ADAPT TO CHANGING
CONDITIONS

27.
INTEGRATE
YOURSELF
Image Credit

28.
Be a Human

29.
Be a Leader
Photo Credit

30.
Build your own network
Photo Credit

31.
& GET
Gil Penchina
Angel at e.g. LinkedIn &
Paypal.
!
UXPin Director
POWERFUL FRIENDS
Alex Rosen
Mansour Salame
Chris Dixon
IDG Ventures USA
Band of Angels
Andreessen/Horowitz
Piotr Wilam
Innovation Nest
!
UXPin Director

32.
IN MOST CASES THAT’S
NOT NEARLY ENOUGH

33.
LET’S TALK BUSINESS

34.
Great product
Photo Credit

35.
Large market
Photo Credit

36.
Traction

37.
Vision
Photo Credit

38.
Photo Credit

39.
THANK YOU!
marcin@uxpin.com
@marcintreder