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NYC
CITY BEAT

THE ULTIMATE GUIDE FOR STARTUPS IN NYC
NOW THE QUESTION ARISES...

OUT OF ALL CITIES,

WHY NYC?
SHAI GOLDMAN SAYS ON QUORA

“

There are roughly 1,000 startups
that are currently active. About 400
of those are VC backed (including
seed funded).The other 600 are
bootstrapped / self-funded.
MAPPEDINNY
HAS ABOVE 100 COMPANIES
THAT ARE HIRING
NY TECH MEETUP
HAS OVER 34,000 MEMBERS
SUPPORTING THE NEW YORK TECHNOLOGY
COMMUNITY.
AND MOST IMPORTANTLY

WSJ RECENTLY REPORTED THAT THE

2X

NEW YORK STARTUPS
DOUBLED IN THE LAST TWO DECADES!
AND IF YOU ARE STILL THINKING...

“WHY NYC?”

JUST CHECK THIS AWESOME INFOGRAPHIC FROM US

CLICK TO VIEW
ONLY THIS TIME

WE HAVE A DIFFERENT MOTIVE
“WE WANT TO HELP YOU”
ONLY THIS TIME

WE HAVE A DIFFERENT MOTIVE
“WE WANT TO HELP YOU”

WE WANT TO GIVE YOU

THE GUIDE
YOU NEED TO HAVE BEFORE STARTING UP IN

NYC
Welcome to

NYC!

THE LAND WHERE STARTUPS

BREATHE

INNOVATION
STARTING WITH THE MAJOR LOCATIONS
YOU COULD CHOOSE TO SET UP YOUR STARTUP

BRONX

FLATIRON DISTRICT
CHELSEA
MEATPACKING DISTRICT
LONG ISLAND CITY
SOHO
LOWER MANHATTAN

NYC

EAST VILLAGE

BROOKLYN
BUT BEFORE YOU SET UP AN OFFICE SPACE

YOU NEED
TWO IMPORTANT CONTACTS
YOU ABSOLUTELY CAN’T DO WITHOUT
BUT BEFORE YOU SET UP AN OFFICE SPACE

YOU NEED
TWO IMPORTANT CONTACTS
YOU ABSOLUTELY CAN’T DO WITHOUT

LEGALS

BANKS
HERE’S A LIST OF

5 NYC BASED LAWYERS
WHO LOVE TO HELP STARTUPS WITH LEGAL ISSUES

ADAM DINOW

ROMAN R. FICHMAN

SELIM DAY

STEVEN L. BAGLIO

DAVID L. CONCANNON

Wilson Sonsini and
Rosati

TheLegalist

WilsonSonsini

Gunderson
Dettmer

Orrick

Click to know why we love them
AGAIN, YOU DEFINITELY NEED

STARTUP FRIENDLY BANKS TOO
THESE CAN BE THE SOLUTION!

SILICON VALLEY BANK

SQUARE1BANK

COMERICA

HSBC

BRIDGENB

Click to know why we love them
NOW COMES THE TIME OF BUILDING THAT

DREAM TEAM OF LIKE-MINDED PEOPLE
NOT A PROBLEM WITH THESE 5 SITES THERE…

FOUNDER DATING

INSIDESTARTUPS

STARTUPLY

WHITE TRUFFLE

HIRELITE

Click to know why we love them
WITH THE TEAM THERE, YOU NEED A

PROPER PLACE TO WORK
10 BEST OPTIONS OF COWORKING IN NYC
WITHOUT BOTHERING YOUR POCKETS MUCH!

COWORKING
SPACE
Click to know why we love them
DURING THESE INITIAL MONTHS, YOU MIGHT ALSO PREFER TO JOIN IN

INCUBATORS
WE HAVEN’T FORGOTTEN THEM TOO

Click to know why we love them
YOU COULD ALSO LOOK FORWARD TO SOME OF THE

COOLEST STARTUP MENTORS / ADVISORS
THEY CAN BE YOUR SAVIOURS, YOU NEVER KNOW!

FRED WILSON

DAVE LERNER

NEIL BLUMENTHAL

CHRIS BROGAN

HAYLEY BARNA

Click to know why we love them
DID YOU KNOW? YOU COULD EVEN DISCUSS BUSINESS IN

LOCAL COFFEE SHOPS
NOW, THIS IS GREAT... 6 TECH HANGOUT PLACES JUST FOR STARTUP-A-HOLICS LIKE YOU.

GROUND SUPPORT CAFE

BIRCH COFFEE

BLUE BOTTLE COFFEE

BIRDICK CHOCOLATE

SATURDAYS NYC

TOBY’S ESTATE
Click to know why we love them
NOT ONLY THESE...

During this startup tenure you may also need
MARKETING STRATEGISTS

GRAPHIC DESIGNERS

PR AND DIGITAL MARKETING FIRMS

WEB DEV SHOPS
NOT ONLY THESE...

During this startup tenure you may also need
MARKETING STRATEGISTS

GRAPHIC DESIGNERS

PR AND DIGITAL MARKETING FIRMS

WEB DEV SHOPS

NOALL OF THEM LISTED TOO!
WORRIES,
WE HAVE
MARKETING STRATEGISTS

MARK W SCHAEFER

JINAL SHAH

ANA ANDJELIC

AVI WILENSKY

TONY ZAMBITO

Click to know why we love them
PR AND DIGITAL MARKETING FIRMS

5WPR

MWW

SPARK PR

SMALL GIRLS PR

LAUNCH SQUAD
Click to know why we love them
GRAPHIC DESIGNERS AND STUDIOS

MEAGAN FISHER

SOFTFACADE

TOBIAS VAN SCHNEIDER

RO AND CO STUDIO

SAGMEISTER & WALSH
Click to know why we love them
WEB DEV SHOPS

NYC DEV SHOP

RUST YBRICK

DOTCOMWEAVERS

WONDERSAUCE

ICREON
Click to know why we love them
WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED,
THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS
YOU MUST BE COMING WITH ARE...
WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED,
THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS
YOU MUST BE COMING WITH ARE...

#1 HOW DO I GET AN INVESTMENT?
WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED,
THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS
YOU MUST BE COMING WITH ARE...

#1 HOW DO I GET AN INVESTMENT?
#2 WHERE CAN I PITCH MY STARTUP IN NYC?
FOR STARTUP ANGEL FUNDING

NYC

YOU COULD CHOOSE FROM MULTIPLE OPTIONS IN

be it...
VENTURE FUNDS
DOING EARLY STAGE DEALS

FIRST ROUND CAPITAL

UNION SQUARE VENTURES

RRE VENTURES

Howard Morgan,
Phin Barnes, et al

Fred Wilson, Albert
Wenger, Andy
Weissman, et al

Stuart Ellman, James
Robinson, et al

GREYCROFT PARTNERS

FIRSTMARK CAPITAL

Alan Patricof, Ian
Sigalow, et al

Larry Lenahan
et al
Click to know why we love them
MICRO VCs
DOING SEED DEALS

QUOTIDIAN VENTURES

BETAWORKS

LERER VENTURES

Pedro Torres Picón

John Borthwick

Ken Lerer, Ben Lerer,
Eric Hippeau

ZELKOVA VENTURES

FOUNDER COLLECTIVE

Jay Levy, Lary
Scheinfeld

Chris Dixon,
Caterina Fake
Click to know why we love them
ANGEL GROUPS

GOLDEN SEEDS

NEW YORK ANGELS

NY LIFE SCIENCE ANGELS

ARC ANGEL FUND

KEIRETSU FORUM NY

Click to know why we love them
ACTIVE INDIVIDUAL ANGELS

ESTHER DYSON

MICHAEL YAVONDIT TE

BRIAN COHEN

BOB RICE

JEFF STEWART

Click to know why we love them
NOW COMES THE QUESTION

WHERE CAN YOU PITCH?
TECHCRUNCH DISRUPT NYC

STARTUP PITCH NIGHT NYC

STARTUPBOOTCAMP
Open Pitch Days NYC

SWITCHPITCH NYC

STARTOUT NY DEMO DAY

TECHWEEK NEW YORK

Click to know why we love them
ALONG WITH ALL THESE PRIMARY DETAILS,
AT TIMES YOU ALSO NEED TO LOOK INTO SOME OF THOSE
NOT-SO-MATTERING-YET-IMPORTANT DETAILS TOO!

Here’s a list we could think of…
Office Catering

Your printing marketplace

Cleaning Services

misc

Payroll and HR

Office supplies

Rent Electronic appliances

Tax Experts
WHILE RESEARCHING, WE ALSO CAME ACROSS CERTAIN PROGRAMS
AND CERTIFICATIONS YOU NEED BEFORE STARTING UP IN NYC.

Make sure you go through them!
#1 Register in MadeinNY to be approved as Made in NY
and don’t forget to add your startup in the Jobs Map too.
#2 Check whether your business is applicable for
Relocation and Employment Assistance Program (REAP)
#3 Industrial and Commercial Abatement Program (ICAP)
can provide abatements for property taxes for periods
of up to 25 years.
#4 Get your certificate to do business in NYC.
#5 EasyStart scenarios from NYC business express to learn
about the requirements for starting in NYC.
#6 For food and beverage establishments, enroll with the
New Business Acceleration Team (NBAT).
And if you still think
you need to know more...
HERE’S A LIST OF WEBSITES YOU NEED TO KEEP CHECKING FOR MORE
UPDATES ON NYC STARTUP SCENE.

TECH & THE CIT Y

NYC GOV

NYC OPEN DATA

WE ARE MADE IN NY

NYC EDU
THESE WERE ALL THE DETAILS WE HAD TO PROVIDE.
THESE WERE ALL THE DETAILS WE HAD TO PROVIDE.

BUT HANG ON!

There’s an icing to the cake too!
PRESENTING THE HANDBOOK
FOR T HO SE CHA NG E M AKE R S W HO WA N T TO S TAR T UP IN N YC .

HANDBOOK
FOR

STARTUP
ENTHUSIASTS
IN

NYC

Download and build your dream team
into the next big venture of the world.

DOWNLOAD HERE
THANKS TO ALL THOSE WONDERFUL PEOPLE WHO SUPPORTED
US IN COMING UP WITH THIS GUIDE.

Alessandro Piol,
author of Tech and the City

NY Tech Day

Snapette
VISIT STARTUPS.FM
FOR MORE SUCH AMAZING

facts and insights

-------------------EMAIL US : YODA@STARTUPS.FM
FOR ANYTHING AND EVERYTHING

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NYC Startups Guide

  • 1. NYC CITY BEAT THE ULTIMATE GUIDE FOR STARTUPS IN NYC
  • 2. NOW THE QUESTION ARISES... OUT OF ALL CITIES, WHY NYC?
  • 3. SHAI GOLDMAN SAYS ON QUORA “ There are roughly 1,000 startups that are currently active. About 400 of those are VC backed (including seed funded).The other 600 are bootstrapped / self-funded.
  • 4. MAPPEDINNY HAS ABOVE 100 COMPANIES THAT ARE HIRING
  • 5. NY TECH MEETUP HAS OVER 34,000 MEMBERS SUPPORTING THE NEW YORK TECHNOLOGY COMMUNITY.
  • 6. AND MOST IMPORTANTLY WSJ RECENTLY REPORTED THAT THE 2X NEW YORK STARTUPS DOUBLED IN THE LAST TWO DECADES!
  • 7. AND IF YOU ARE STILL THINKING... “WHY NYC?” JUST CHECK THIS AWESOME INFOGRAPHIC FROM US CLICK TO VIEW
  • 8. ONLY THIS TIME WE HAVE A DIFFERENT MOTIVE “WE WANT TO HELP YOU”
  • 9. ONLY THIS TIME WE HAVE A DIFFERENT MOTIVE “WE WANT TO HELP YOU” WE WANT TO GIVE YOU THE GUIDE YOU NEED TO HAVE BEFORE STARTING UP IN NYC
  • 10. Welcome to NYC! THE LAND WHERE STARTUPS BREATHE INNOVATION
  • 11. STARTING WITH THE MAJOR LOCATIONS YOU COULD CHOOSE TO SET UP YOUR STARTUP BRONX FLATIRON DISTRICT CHELSEA MEATPACKING DISTRICT LONG ISLAND CITY SOHO LOWER MANHATTAN NYC EAST VILLAGE BROOKLYN
  • 12. BUT BEFORE YOU SET UP AN OFFICE SPACE YOU NEED TWO IMPORTANT CONTACTS YOU ABSOLUTELY CAN’T DO WITHOUT
  • 13. BUT BEFORE YOU SET UP AN OFFICE SPACE YOU NEED TWO IMPORTANT CONTACTS YOU ABSOLUTELY CAN’T DO WITHOUT LEGALS BANKS
  • 14. HERE’S A LIST OF 5 NYC BASED LAWYERS WHO LOVE TO HELP STARTUPS WITH LEGAL ISSUES ADAM DINOW ROMAN R. FICHMAN SELIM DAY STEVEN L. BAGLIO DAVID L. CONCANNON Wilson Sonsini and Rosati TheLegalist WilsonSonsini Gunderson Dettmer Orrick Click to know why we love them
  • 15. AGAIN, YOU DEFINITELY NEED STARTUP FRIENDLY BANKS TOO THESE CAN BE THE SOLUTION! SILICON VALLEY BANK SQUARE1BANK COMERICA HSBC BRIDGENB Click to know why we love them
  • 16. NOW COMES THE TIME OF BUILDING THAT DREAM TEAM OF LIKE-MINDED PEOPLE NOT A PROBLEM WITH THESE 5 SITES THERE… FOUNDER DATING INSIDESTARTUPS STARTUPLY WHITE TRUFFLE HIRELITE Click to know why we love them
  • 17. WITH THE TEAM THERE, YOU NEED A PROPER PLACE TO WORK 10 BEST OPTIONS OF COWORKING IN NYC WITHOUT BOTHERING YOUR POCKETS MUCH! COWORKING SPACE Click to know why we love them
  • 18. DURING THESE INITIAL MONTHS, YOU MIGHT ALSO PREFER TO JOIN IN INCUBATORS WE HAVEN’T FORGOTTEN THEM TOO Click to know why we love them
  • 19. YOU COULD ALSO LOOK FORWARD TO SOME OF THE COOLEST STARTUP MENTORS / ADVISORS THEY CAN BE YOUR SAVIOURS, YOU NEVER KNOW! FRED WILSON DAVE LERNER NEIL BLUMENTHAL CHRIS BROGAN HAYLEY BARNA Click to know why we love them
  • 20. DID YOU KNOW? YOU COULD EVEN DISCUSS BUSINESS IN LOCAL COFFEE SHOPS NOW, THIS IS GREAT... 6 TECH HANGOUT PLACES JUST FOR STARTUP-A-HOLICS LIKE YOU. GROUND SUPPORT CAFE BIRCH COFFEE BLUE BOTTLE COFFEE BIRDICK CHOCOLATE SATURDAYS NYC TOBY’S ESTATE Click to know why we love them
  • 21. NOT ONLY THESE... During this startup tenure you may also need MARKETING STRATEGISTS GRAPHIC DESIGNERS PR AND DIGITAL MARKETING FIRMS WEB DEV SHOPS
  • 22. NOT ONLY THESE... During this startup tenure you may also need MARKETING STRATEGISTS GRAPHIC DESIGNERS PR AND DIGITAL MARKETING FIRMS WEB DEV SHOPS NOALL OF THEM LISTED TOO! WORRIES, WE HAVE
  • 23. MARKETING STRATEGISTS MARK W SCHAEFER JINAL SHAH ANA ANDJELIC AVI WILENSKY TONY ZAMBITO Click to know why we love them
  • 24. PR AND DIGITAL MARKETING FIRMS 5WPR MWW SPARK PR SMALL GIRLS PR LAUNCH SQUAD Click to know why we love them
  • 25. GRAPHIC DESIGNERS AND STUDIOS MEAGAN FISHER SOFTFACADE TOBIAS VAN SCHNEIDER RO AND CO STUDIO SAGMEISTER & WALSH Click to know why we love them
  • 26. WEB DEV SHOPS NYC DEV SHOP RUST YBRICK DOTCOMWEAVERS WONDERSAUCE ICREON Click to know why we love them
  • 27. WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED, THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS YOU MUST BE COMING WITH ARE...
  • 28. WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED, THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS YOU MUST BE COMING WITH ARE... #1 HOW DO I GET AN INVESTMENT?
  • 29. WITH THE TEAM ALL SET UP AND WORKSPACE DECIDED, THE TWO NEXT IMPORTANT AND VERY CRUCIAL QUESTIONS YOU MUST BE COMING WITH ARE... #1 HOW DO I GET AN INVESTMENT? #2 WHERE CAN I PITCH MY STARTUP IN NYC?
  • 30. FOR STARTUP ANGEL FUNDING NYC YOU COULD CHOOSE FROM MULTIPLE OPTIONS IN be it...
  • 31. VENTURE FUNDS DOING EARLY STAGE DEALS FIRST ROUND CAPITAL UNION SQUARE VENTURES RRE VENTURES Howard Morgan, Phin Barnes, et al Fred Wilson, Albert Wenger, Andy Weissman, et al Stuart Ellman, James Robinson, et al GREYCROFT PARTNERS FIRSTMARK CAPITAL Alan Patricof, Ian Sigalow, et al Larry Lenahan et al Click to know why we love them
  • 32. MICRO VCs DOING SEED DEALS QUOTIDIAN VENTURES BETAWORKS LERER VENTURES Pedro Torres Picón John Borthwick Ken Lerer, Ben Lerer, Eric Hippeau ZELKOVA VENTURES FOUNDER COLLECTIVE Jay Levy, Lary Scheinfeld Chris Dixon, Caterina Fake Click to know why we love them
  • 33. ANGEL GROUPS GOLDEN SEEDS NEW YORK ANGELS NY LIFE SCIENCE ANGELS ARC ANGEL FUND KEIRETSU FORUM NY Click to know why we love them
  • 34. ACTIVE INDIVIDUAL ANGELS ESTHER DYSON MICHAEL YAVONDIT TE BRIAN COHEN BOB RICE JEFF STEWART Click to know why we love them
  • 35. NOW COMES THE QUESTION WHERE CAN YOU PITCH? TECHCRUNCH DISRUPT NYC STARTUP PITCH NIGHT NYC STARTUPBOOTCAMP Open Pitch Days NYC SWITCHPITCH NYC STARTOUT NY DEMO DAY TECHWEEK NEW YORK Click to know why we love them
  • 36. ALONG WITH ALL THESE PRIMARY DETAILS, AT TIMES YOU ALSO NEED TO LOOK INTO SOME OF THOSE NOT-SO-MATTERING-YET-IMPORTANT DETAILS TOO! Here’s a list we could think of…
  • 37. Office Catering Your printing marketplace Cleaning Services misc Payroll and HR Office supplies Rent Electronic appliances Tax Experts
  • 38. WHILE RESEARCHING, WE ALSO CAME ACROSS CERTAIN PROGRAMS AND CERTIFICATIONS YOU NEED BEFORE STARTING UP IN NYC. Make sure you go through them!
  • 39. #1 Register in MadeinNY to be approved as Made in NY and don’t forget to add your startup in the Jobs Map too. #2 Check whether your business is applicable for Relocation and Employment Assistance Program (REAP) #3 Industrial and Commercial Abatement Program (ICAP) can provide abatements for property taxes for periods of up to 25 years. #4 Get your certificate to do business in NYC. #5 EasyStart scenarios from NYC business express to learn about the requirements for starting in NYC. #6 For food and beverage establishments, enroll with the New Business Acceleration Team (NBAT).
  • 40. And if you still think you need to know more...
  • 41. HERE’S A LIST OF WEBSITES YOU NEED TO KEEP CHECKING FOR MORE UPDATES ON NYC STARTUP SCENE. TECH & THE CIT Y NYC GOV NYC OPEN DATA WE ARE MADE IN NY NYC EDU
  • 42. THESE WERE ALL THE DETAILS WE HAD TO PROVIDE.
  • 43. THESE WERE ALL THE DETAILS WE HAD TO PROVIDE. BUT HANG ON! There’s an icing to the cake too!
  • 44. PRESENTING THE HANDBOOK FOR T HO SE CHA NG E M AKE R S W HO WA N T TO S TAR T UP IN N YC . HANDBOOK FOR STARTUP ENTHUSIASTS IN NYC Download and build your dream team into the next big venture of the world. DOWNLOAD HERE
  • 45. THANKS TO ALL THOSE WONDERFUL PEOPLE WHO SUPPORTED US IN COMING UP WITH THIS GUIDE. Alessandro Piol, author of Tech and the City NY Tech Day Snapette
  • 46. VISIT STARTUPS.FM FOR MORE SUCH AMAZING facts and insights -------------------EMAIL US : YODA@STARTUPS.FM FOR ANYTHING AND EVERYTHING