MY JOURNEY – Riikka Lindström
Agenda today:ACT0 - backgroundACT1 – baby stepsACT2 – going serious ACT3 – growth!
ACT0
KITTILÄ, Lapland 1976- 1996
KEMI 1996- 1998LEARN!
ROVANIEMI 1998- 2000LEARN!
MILANO 2000- 2001LEARN!  NETWORKING
MILANO 2000- 2001
MEXICOICE BREAKER
MOTHERHOOD
BACHELOR
DON JOHNSON BIG BAND/ ON THE ROAD
Jyväskylä 2005-2006
LEARN!
USABILITY RESEARCH
DESIGN-/BRANDSTRATEGY                         WWW.MAGISSO.COM
CHALLENGE1BUSINESSWOMAN,       ME? 2007
Baby Steps..               ACT1
3. YEAR, Turku 2008-2009                            LEARN!
Master in industrial design 2008, University of Lapland           MASTER THESIS
CHALLENGE2              2008               Economic downturn
Going serious..                  ACT2
STRATEGY1, 2009
STEP 1
STEP 2
www.kaltio.com/STEP 3
EmpathicDesign research     2011
The method?BEP, BAT
REQUIREMENTSNEEDSHIDDEN NEEDS
Ideation
1 CONTEXT                            2 DUST & NOISE -Environment                            -requirements-Customer/User   ...
Research,Design strategy,  Innovation  2010-2011
LEARN!9.12.2011 Aalto Professional Diploma inCreative Business.9.1.2012 International Design Businessmanagement certificate...
Tallinn 2011                NETWORKING
SHANGHAI 2011                 NETWORKING
CHALLENGE3              2011               Economic downturn
ACT3        Growth!
2013        INTERNATIONALIZATION                                            CUSTOMER 1                                    ...
Radical service innovation..       MARKETING       CASE                                STEP1
ROADMAP 2011-2015                                    2015                             2013                      20112010  ...
STEP3
BUSINESSWOMAN,       ME?
MY JOURNEY AS AN  ENTREPRENEUR                                             2012                STRATEGY2                  ...
MY JOURNEY AS AN ENTREPRENEUR..               LEARN!
MY JOURNEY AS AN ENTREPRENEUR..                     PLAN!
MY JOURNEY AS AN ENTREPRENEUR..            NETWORK!
MY JOURNEY AS AN ENTREPRENEUR..             THINK BIG!
MY JOURNEY AS AN ENTREPRENEUR..               DREAM!
DREAM!
Dreams 2011..DREAM!
DREAM!
STORY TO BE CONTINUED…
Riikka Lindström presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia
Riikka Lindström presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia
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Riikka Lindström presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia

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Riikka Lindström presentation on StartSmart event Wantrepreneur 2 Entrepreneur 1.12.2011. Tallinn, Estonia

  1. 1. MY JOURNEY – Riikka Lindström
  2. 2. Agenda today:ACT0 - backgroundACT1 – baby stepsACT2 – going serious ACT3 – growth!
  3. 3. ACT0
  4. 4. KITTILÄ, Lapland 1976- 1996
  5. 5. KEMI 1996- 1998LEARN!
  6. 6. ROVANIEMI 1998- 2000LEARN!
  7. 7. MILANO 2000- 2001LEARN! NETWORKING
  8. 8. MILANO 2000- 2001
  9. 9. MEXICOICE BREAKER
  10. 10. MOTHERHOOD
  11. 11. BACHELOR
  12. 12. DON JOHNSON BIG BAND/ ON THE ROAD
  13. 13. Jyväskylä 2005-2006
  14. 14. LEARN!
  15. 15. USABILITY RESEARCH
  16. 16. DESIGN-/BRANDSTRATEGY WWW.MAGISSO.COM
  17. 17. CHALLENGE1BUSINESSWOMAN, ME? 2007
  18. 18. Baby Steps.. ACT1
  19. 19. 3. YEAR, Turku 2008-2009 LEARN!
  20. 20. Master in industrial design 2008, University of Lapland MASTER THESIS
  21. 21. CHALLENGE2 2008 Economic downturn
  22. 22. Going serious.. ACT2
  23. 23. STRATEGY1, 2009
  24. 24. STEP 1
  25. 25. STEP 2
  26. 26. www.kaltio.com/STEP 3
  27. 27. EmpathicDesign research 2011
  28. 28. The method?BEP, BAT
  29. 29. REQUIREMENTSNEEDSHIDDEN NEEDS
  30. 30. Ideation
  31. 31. 1 CONTEXT 2 DUST & NOISE -Environment -requirements-Customer/User Experience -Dust & Noise 3 Creating Scenarios CUSTOMER VALUE -Value analysis -Potentials -Vision -Innovation Focus
  32. 32. Research,Design strategy, Innovation 2010-2011
  33. 33. LEARN!9.12.2011 Aalto Professional Diploma inCreative Business.9.1.2012 International Design Businessmanagement certificate, IDBM pro
  34. 34. Tallinn 2011 NETWORKING
  35. 35. SHANGHAI 2011 NETWORKING
  36. 36. CHALLENGE3 2011 Economic downturn
  37. 37. ACT3 Growth!
  38. 38. 2013 INTERNATIONALIZATION CUSTOMER 1 CUSTOMER 2 COMPETITOR 2 CUSTOMER 3 SPONSORSHIP COMPETITOR 3 INNOVATIVE COMPETITOR 4 COMPETITOR 1STRATEGY2, 2011
  39. 39. Radical service innovation.. MARKETING CASE STEP1
  40. 40. ROADMAP 2011-2015 2015 2013 20112010 STEP2
  41. 41. STEP3
  42. 42. BUSINESSWOMAN, ME?
  43. 43. MY JOURNEY AS AN ENTREPRENEUR 2012 STRATEGY2 2011 STRATEGY1 2009 growth! going serious.. 20082006 baby steps
  44. 44. MY JOURNEY AS AN ENTREPRENEUR.. LEARN!
  45. 45. MY JOURNEY AS AN ENTREPRENEUR.. PLAN!
  46. 46. MY JOURNEY AS AN ENTREPRENEUR.. NETWORK!
  47. 47. MY JOURNEY AS AN ENTREPRENEUR.. THINK BIG!
  48. 48. MY JOURNEY AS AN ENTREPRENEUR.. DREAM!
  49. 49. DREAM!
  50. 50. Dreams 2011..DREAM!
  51. 51. DREAM!
  52. 52. STORY TO BE CONTINUED…

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