Case Study: Museums and Galleries Apps

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Short overview of art mobile applications and tendencies in hi-tech for museums and art galleries

Case Study: Museums and Galleries Apps

  1. 1. Case Study:Applications forMuseums and Galleries Created by Stanfy
  2. 2. Art is becomingone of thefastest-developingbranches ofbusiness.
  3. 3. For example, contemporaryart auction turnoverreached €890mln in 2011.
  4. 4. Nowadays art is highly integrated withtechnology, as well as art centers visitorsare familiar with hi-tech, so museums andart galleries want being in trend too.Art establishments do everything to engageusers and retain attention.
  5. 5. Art apps main featuresWorld technology breakthroughfor art started when everymuseum and art gallery decidedto have own website.After this the process gained:• video and photo galleries,• interactive web-cam apps,• augmented reality,• QR-codes scanning• Wi-Fi locating inside the building etc.Now web-based services and local attractions work togetherthrough mobile. Most of the famous art galleries and museumsgot their own mobile application. iOS apps prevail.
  6. 6. The most interesting art applicationsTate GalleryGamificationFor user’s engagementTate Gallery decided notto go usual way: theyturned visiting intogame.User should select theapp mode, searchingpieces of art for fun.Other Tate apps are alsoquite unusual.
  7. 7. The most interesting art applicationsLouvreRemote artWorld’s most famousmuseum launched already4th version of its iPhoneapplication.The main application valueis an ability to watch manypieces of art in remoteregime.Generally, remote access isthe main applicationpurpose: it contains morethan 800Mb of pure art
  8. 8. The most interesting art applicationsUffizzi GalleryGuide and selectionApplication of ItalianUffizzi Gallery is anexample of classicmuseum application:some art, aboutmuseum, and other extrauseful staff.Despite of classic artcontains inside themuseum, Uffizzi Galleryapplication is more thanup-to-date.
  9. 9. The most interesting art applicationsAmerican Museum of Natural HistoryTechnology excellenceAMNH application connectsfossils and moderntechnology: it is one of themost beautiful and advancedapps for museums.It locates user through wi-fiand shows directions in real-time regime, adding usefulinfo for exhibits
  10. 10. The most interesting art applicationsMuseum of Modern ArtAll inclusiveThe most trending modernart establishment createdexemplary application:• it is easy-to-use,• contains all the useful information and info about events and exhibits,• locations and directions,• buying tickets etc.One of the greatestfeatures is audio-guides.
  11. 11. The most interesting art applications:Andy Warhol MuseumLife and ArtAs an artist’s heritage andhis life inseparablyconnected, Andy Warholmuseum decided combinethem at the applicationstructure.Every life stage describesevents and main incidentsas well as artobjects, created at thisperiod by Andy Warhol.
  12. 12. Key findings• Not every art/museum app contains art itself: some of the apps only provide visiting info, purchasing tickets opportunity and other useful staff• The most famous art establishments not always have the most advanced apps. Focus is made on achieving concrete goals, and they could be different: to give the simple and easy-to use instrument for getting info, remote art viewing, engagement, additional features (like audio guides) providing, locating users and leading them inside the building etc.• Some of museums got several applications: it allows to create focused apps for special events/ occasions. For example, American Museum of Natural History got even 6 applications for its special collections. Tate Gallery also got app for photos adjusting with Rene Magritte artist style.• Many museums got internal-use only apps (audio guides, QR-codes scanners etc.) to enrich visitor’s experience.
  13. 13. About Stanfy• Stanfy specializes in mobile communications and creates killer mobile applications for iOS and Android platforms.• Our team consists of over 40 experts including project managers, developers, designers, QA and administrative staff.• We have developed around 60 different mobile applications for companies from Europe (Poland, Italy, Netherlands), USA, Australia, Russia and Ukraine.
  14. 14. Mobile Platform Solutions Contact us! info@stanfy.com +1 718 618 96 59 Stanfy Team http://stanfy.com

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