I can go
back to any
steps with a
● Focuses on interactivity, individual feedback/rewards, and competition
○ Inspires “Change starts with me” mentality
○ Carrot & stick approach: savings vs. shame
● Residents can see & choose which factors they want to improve on
Looking Ahead – Dashboard Visual
● Design iteration
○ Continue on to spring term
○ Hand off dashboard design to City Hall
○ Collect feedback from San Jose residents
● From theory to practice - PwC carries the torch?
○ Could incorporate dashboard design in their work
Category High Level Data Block Group-Level Proxy
Energy City Wide Use in 2013 Electricity Bill Spending in
Mobility City-Wide Transport
Emissions in 2013
Gasoline and Airfare
Spending in 2016
Water Utility-Wide Usage Rates
Projected to 2016
Water Utility Bill Spending
Food City-Wide Food Emissions
Total Beef Spending in
Goods City-Wide Goods Emissions Total Clothing Expenditures
Looking Ahead – Data Collection
● Current ArcGIS model built with proxy data
● Better data = better feedback = more relevant information for San José
planners and citizens
● Potential project for spring quarter - data collection / collection strategy
○ More granular PG&E data available
ISSUES TO ADDRESS
● If you did an iterative design process, worth mentioning/mentioning relevant insights if they are particularly significant.
● How do you make ppl interested in using the dashboard in the first place?
● How do you ensure ppl aren't trolling/giving fake info?
● Worth thinking a bit about ways to build interactivity re: communication into the dashboard - rn its mostly just about
visualizing one's sustainability, not rly talking about it/providing feedback to the government.
● I think the dashboard would be most helpful if data is provided in a more simple/immediate way - this is already being
done for sure, but one area that jumps out to me is some automated summary of info based on data entry with like
"you're doing best in..." and "you're doing worst in..." categories.