Management Information Systems Terry DeGroff Burwell, Nebraska Books, Records & Controls
Management is…• Planning, organizing, directing, and controlling a business. The most important and challenging is control… the process of analyzing, evaluating and interpreting the production and financial performance of a business.
Information…• Can and does come from many sources. Some of the best and most needed information can come from each business’ own financial and production records.
Systems…• Need to be implemented that allow for only necessary record keeping and effective use of records. Summary information from these records should be invaluable in day to day business decisions.
Financial AnalysisAll business owners should have a basic set of financial statements at their disposal and they should know how to analyze and interpret them.
Profitable Management of the “Extensive” Enterprise• Forage-based cow/calf production has long represented a management paradox. Very high investment requirements per dollar of output provides a strong incentive to increase output per head (thereby reducing investment per dollar of output). Unfortunately, this ever-so-tempting objective has been regularly frustrated by the low economic responsiveness to performance enhancing technology. In short, it simple has not paid to manage beef cows or perennial grass with the same “intensity” as we do with more intensive enterprises like dairy cows, hogs, and row crops.
Profitable Management of the “Extensive” Enterprise• In extensive enterprises (such as the commercial cow/calf business), we seldom find it profitable to maximize yield per acre or performance per animal. Rather than “pouring on the technology”, we must recognize the nature of the brute, live harmoniously with nature, and make a very discriminating use of yield or performance- enhancing technology. In brief---we generally have to finesse a profit.
Profitable Management of the “Extensive” Enterprise• Output maximization may approximate optimal management for intensive enterprises. However, optimal management of the extensive enterprise comes closer to input minimization. V.E. Jacobs, 1984
A Paradox• Farmers believe they benefit from agricultural technology…but they don’t• Consumers don’t believe they benefit…but they do
Technology is….• Productivity enhancing• Management intensive• Capital intensive• Not scale neutral