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C          O            N   T   E   N   T    S


                                                              Passion
                                                         04
                                                         06
                                                         08   Paper report
                                                         12   Marketing Diary
                                                         14   Hot issue

                                                              Special Theme
                                                         16   Opening
                                                         18   Column
                                                         20   Case study_01
                                                         22   Case study_02
                                                         24   Manual




           P A P E R  c o m m u n i c a t i o n
                                                  2012   26
                                                         28
                                                              Love

                                                              Action Icon
                                                         32
                                                         36
                                                         38

                                                              Enjoy
                                                         40
                                                         44


  48
                                                         48   The Letter
                                                         50
                                                         52   Slow Life
                                                         54
                                                         56


                                                         57   Book in Book

                                                              Rainbow
                                                         65   To do list!
                                                         66
                                                         68
                                                         70
                                                         72   Real sketch
                                                         74               News
                                                         76   To be continue




PAPER COMMUNICATION

                                                                                                     2012 Vol.104
                                                                                                              03
Passion




Paper Communication   2012 Vol.104
04                              05
Passion




Paper Communication   2012 Vol.104
06                             07
Passion




                         paper
                      report




Paper Communication              2012 Vol.104
08                                        09
paper
                      report




Paper Communication              2012 Vol.104
10                                        11
Passion   Marketing Diary




                                 facebook

                       ything,
     winning isn’t ever
                        in is.
       but wanting to w  만
          이기는 것이 전부는 아니지
          이기기를 원하는 것은 중요하다.




Paper Communication                         2012 Vol.104
12                                                   13
Passion   Hot issue




Paper Communication   2012 Vol.104
14                             15
Special Theme

;




Paper Communication   2012 Vol.104
16                             17
Special Theme

;




Paper Communication   2012 Vol.104
18                             19
Special Theme

;




Paper Communication   2012 Vol.104
20                             21
Special Theme

;




Paper Communication   2012 Vol.104
22                             23
Special Theme

;




Paper Communication
24
                      vision
                           2012 Vol.104
                                    25
Love




Paper Communication   2012 Vol.104
26                             27
Love   Action Icon




Paper Communication   2012 Vol.104
28                             29
Paper Communication   2012 Vol.104
30                             31
Love




Paper Communication   2012 Vol.104
32                             33
Paper Communication   2012 Vol.104
34                             35
Love




Paper Communication   2012 Vol.104
36                             37
Love




Paper Communication   2012 Vol.104
38                             39
Enjoy




Paper Communication   2012 Vol.104
40                             41
2012 Vol.104
         43
Enjoy




Paper Communication   2012 Vol.104
44                             45
Paper Communication   2012 Vol.104
46                             47
Enjoy   The Letter




                      Vincent van Gogh (1853~1890)




Paper Communication                                  2012 Vol.104
48                                                            49
Enjoy




Paper Communication   2012 Vol.104
50                             51
Enjoy   Slow Life




                      02

        01            03



Paper Communication        2012 Vol.104
52                                  53
Enjoy




Paper Communication   2012 Vol.104
54                             55
Enjoy




Paper Communication
56
Rainbow




          2012 Vol.104
                   65
Rainbow




Paper Communication   2012 Vol.104
66                             67
Rainbow




1
          2
          3


4



     5                6                                                                                                       1
                                                                                                                                  2


                                                                                                                                                    3
7                                                                                                                                               4
     8                                                                                1
                                                                                              2           3                                                  5
                                                                                                                                                        6
                                                      1                           2
                                                                                                                  4
                                                                          3
                                                                                                                                      7

                                                              4
                                                                                                  5                                             8

                          1                                                                   6

                                      2                                                                                   7
                                                                                                          8
                                                          5

                                      3                           6




                                              4                               7           1
                                                                                                      2
                                                                      8                                   3
                                                                                                                  4
                              5
                                                                                                                                          1
                                                  6                                                                                       2
                                                                                                                      5
                                                                                                              6                           3
                                                                                                                                          4
                                          7                                                                                               5
                                                                                              7                   8
                                                                                                                                          6
                                  8                                                                                                       7
                                                                                                                                          8


Paper Communication                                                                                                                           2012 Vol.104
68                                                                                                                                                          69
Rainbow




                                                                                              6




1                                   2




                                                18%

          38%




                      62%

                                                                  82%




3
                                                                    9%                  4%


                              40%                           40%


                                                                               7%

                                                                                         2%
4
                                                                              5%


                                    51%               24%               13%


                                                                                    5%


5
                                                                                   5%


                            38%           24%               18%


                                                                        13%
                                                                                         2%


Paper Communication                                                                               2012 Vol.104
70                                                                                                         71
Rainbow   Real Sketch




Paper Communication     2012 Vol.104
72                               73
Paper Communication   2012 Vol.104
74                             75
Rainbow   To be continue




Paper Communication
76

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2012 한국제지 신년호