Successfully reported this slideshow.
Your SlideShare is downloading. ×

Swot-analysis_compress.pptx

Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Ad
Upcoming SlideShare
Swot-analysis.pptx
Swot-analysis.pptx
Loading in …3
×

Check these out next

1 of 7 Ad
Advertisement

More Related Content

Advertisement

Swot-analysis_compress.pptx

  1. 1. SWOT ANALYSIS
  2. 2. SWOT ANALYSIS  Strength: implies competitive advantage and other distinctive competencies.  Weakness: inherent limitations that creates disadvantages for a firm.  Opportunities and Threats: external issues and are identified after environmental and competitive analysis.
  3. 3. Values Environment Resources SW OT Strategies And Vision
  4. 4. KEY ISSUES IN SWOT ANALYSIS STRENGTHS  Good competitive skills?  Adequate financial resources?  An acknowledged market leader?  Cost advantages?  Competitive advantages?  Product innovation abilities?  Other? WEAKNESSES  No clear strategic direction?  Lack of managerial depth and talent?  Missing any key skills?  Falling behind in R & D?  Poor track record in implementing strategy?  Too narrow product line?  Weak market image?  Other?
  5. 5.  Enter new markets?  Add to product line?  Add complementary products?  Vertical integration?  Faster market growth?  Other?  Likely entry of new competitors?  Slower market growth?  Adverse government policies?  Changing buyer needs and tastes?  Other? OPPORTUNITIES THREATS
  6. 6. ADVANTAGES OF SWOT ANALYSIS  Analysis helps managers finding to questions such as:  What the firm is good or weak at doing?  What kind of opportunities need to be exploited keeping the strengths and weaknesses of the firm in mind?  What strategies have to be chalked out to handle the environmental threats?

×