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Real Groovy

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Information Management, Assignment 1

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Real Groovy

  1. 2. Our Locations… Auckland Wellington Christchurch Dunedin
  2. 3. The music world is changing
  3. 4. Digital Downloads are taking over
  4. 5. The young generation are…
  5. 6. They should be…
  6. 7. Which means… Real Groovy’s sales are going down
  7. 8. How do we keep our business profitable? <ul><li>Find our competition </li></ul><ul><li>See what other businesses around the world are doing </li></ul>
  8. 9. Our competitive businesses are..
  9. 10. <ul><li>The Warehouse has a huge stock on current music </li></ul><ul><li>Where as we have music from decades ago that is still available </li></ul>
  10. 11. <ul><li>Sells DVS, games and electronic devices </li></ul><ul><li>The claimed to have the biggest selection however we have twice the stock as them </li></ul>
  11. 12. Overseas the music industry is changing as well <ul><li>The US in 2007 album sales decreased from 9.5% compared to 2006 </li></ul><ul><li>Digital downloading increased by 45% </li></ul>
  12. 13. Other businesses are… <ul><li>Selling other products than just CDs </li></ul><ul><li>Products such as clothes, make up, DVDs, electronic devices </li></ul>
  13. 14. Do we have these extra services??
  14. 15. Checklist… <ul><li>We Sell </li></ul><ul><li>We provide </li></ul>     
  15. 16. Our Stock… <ul><li>More than 28,000 new titles across all genres of music </li></ul><ul><li>14,000 second-hand titles </li></ul><ul><li>A huge range of DVDs </li></ul>
  16. 17. We import weekly from the USA
  17. 18. Our Goals for succeeding…
  18. 19. Show our customers which is better VS
  19. 20. Winner The quality from a CD is better than a digital download
  20. 21. Advertise Our deals <ul><li>Second hand Trade </li></ul><ul><li>Replacement CDs when you are robbed </li></ul><ul><li>Loyalty schemes </li></ul><ul><li>Magazines </li></ul>
  21. 22. This will lead to success

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