Community I Cafe

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Presentation for the Oil Gas Latin America Conference

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Community I Cafe

  1. 1. Collaboration. Innovation. Sustainability. Community iCafe: A Sustainable CSR Solution for Mining/Oil/Gas Projects
  2. 2. SSG: Background <ul><li>Founded in 2005 in Burlington, Vermont </li></ul><ul><li>Provides advisory, training, assessment/evaluation and field project management services </li></ul><ul><li>Practice Areas: Tech at the Base of the Pyramid, Corporate Social Responsibility, Public-Private Partnerships </li></ul><ul><li>Clients include mining/oil/gas firms, US government (USAID, State), multilaterals (IDB), foundations and NGOs. </li></ul><ul><li>Assignments completed in 30+ countries in Asia, Africa, Latin America, Eurasia and Eastern Europe </li></ul>
  3. 3. CSR at the Community-Level: Challenges <ul><li>Industry under increasing pressure to do more than just ‘charity’ - sustainability is key </li></ul><ul><li>Poorly designed CSR can result in a sense of dependency or entitlement from stakeholders. </li></ul><ul><li>Getting CSR right can be time-consuming - stand alone actions are also expensive </li></ul><ul><li>Effective CSR empowers stakeholders. </li></ul><ul><li>Effective CSR leverages both community and company resources. </li></ul><ul><li>Broadband connectivity has great value for companies and communities alike. </li></ul><ul><li>Demand for turnkey solutions </li></ul>Why not leverage your investment in project site connectivity to improve the lives of stakeholders in neighboring communities?
  4. 4. SSG Solution: Community iCafe <ul><li>Connects the unconnected </li></ul><ul><li>Empowers communities </li></ul><ul><li>Promotes income generation </li></ul><ul><li>Leverages existing investment in connectivity </li></ul>Base of the Pyramid (BoP) consumers value communications every bit as much as large companies.
  5. 5. Community iCafe <ul><li>Uses Micro-franchising to ensure quality and sustainability </li></ul><ul><li>Standard business model and replicate its processes and procedures </li></ul><ul><li>Franchisor provide training, procedures, processes, discounts and tech support, brand/marketing </li></ul><ul><li>Franchisee independently owned and operated </li></ul>Micro-franchising is an ideal business model for Shared access centers/I-cafes in rural areas.
  6. 6. Sate Broadband Access Model Project Site Sat. Receiver/ Router Satellite Service Provider Uplink Sub. Management Internet Backbone Project Site Sat. Receiver/ Router Project Site Sat. Receiver/ Router Sub. Management Sub. Management WiFi Access Point WiFi Access Point WiFi Access Point Community iCafe: The Basic Architecture Slide Courtesy of Global VSAT Forum
  7. 7. Community iCafe in Action: Easy Seva in Sri Lanka <ul><li>4 low-cost PCs, 1-2 VOIP phones, printer/copier </li></ul><ul><li>Wireless broadband connectivity </li></ul><ul><li>Entrepreneur owned and operated </li></ul><ul><li>.37/hour for broadband </li></ul><ul><li>Also offer mobile top-up, photoshop, printing, etc. </li></ul><ul><li>55 iCafes serve 10,000+ customers/month </li></ul><ul><li>Each owner nets between $150-$250/month </li></ul>All 55 Easy Seva Community iCafes are clean and affordable places where rural residents can access broadband services.
  8. 8. Community iCafe: Why is it sustainable? <ul><li>Local franchisee takes a micro loan for PCs and Op Ex </li></ul><ul><li>Earns income by charging fees to customers for usage and services. </li></ul><ul><li>Pays connectivity fees </li></ul><ul><li>Franchise fees to cover business and IT training, tech support and services </li></ul>Rather than create a sense of entitlement, why not promote entrepreneurship? A Community iCafe is a micro-business that generates income and provides new opportunities for stakeholders.
  9. 9. Community iCafe: Benefits <ul><li>Broadband access is proven to raise incomes in remote communities </li></ul><ul><li>Provides educational and training opportunities </li></ul><ul><li>A visible contribution to local stakeholders </li></ul><ul><li>Franchise support increases success rate. </li></ul><ul><li>A turn-key CSR Solution </li></ul><ul><li>Can help meet PSA or Social Fund Requirements </li></ul><ul><li>An opportunity to partner with government, donors, carriers and communities. </li></ul>
  10. 10. Community iCafe: The Future <ul><li>Plans for 5-10,000 in Vietnam in 2010-2013 </li></ul><ul><li>Deployments in Southern Africa, Middle East under consideration </li></ul><ul><li>New Partnership with CEDPA to use Community iCafe in the battle against HIV/AIDS </li></ul><ul><li>Use of Wifi to extend connectivity into schools, local government, clinics, etc. </li></ul>
  11. 11. Thank you!!! [email_address] www.ssg-advisors.com

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