SocialBuzzONAIR Media Kit

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Social Media Radio!

Tips, tricks, tools and most importantly, the answers to your questions! Join us as we discuss what’s new with Social Media and answer your questions!

http://SocialBuzzONAIR.com

Published in: Business, Economy & Finance
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SocialBuzzONAIR Media Kit

  1. 1. Media KitGET THE WORD OUT!
  2. 2. It’s a HOME RUN for an Advertiser!Here’s why... ● Salem Communications has a long lasting commitment to quality programming. ● 880TheBiz.com is a multi market, multi media platform! ● Tap into a high income listener base! ● Become a fixture in the fastest growing marketing in radio...BUSINESS! ● Opportunity for LIVE events and seminars! ● Strategic alliance such as the “Daily Business Review
  3. 3. Compared to the overall Radio Market Average880AM/TheBizz primarily targets and upscale, well educated audience of adults 35+. However,in todays changing economy, with more people now investing in the stock and bond marketsthrough their employee benefits, the audience has expanded to include a broader base ofsuccess-oriented consumers.These individuals are also interested in current news and information on a day to day basis. Thebroader base includes well educated, affluent and financially stable older adults withdiscretionary incomes; Adults 55+, as well as the "up and coming" hi-tech professionalentrepreneur, business owner and manager.Demographics ● 25-34 16.1% ● 35-44 31.1% ● 45-54 21.1% ● 55-64 17.1% ● 65+ 15.1% ● (68.3% are in peak earning years)Psycho-graphics ● Owns his/her own home (s). (rental/vacation property included) ● Owns two or more vehicles. (secondary auto, water/aircraft) ● Own Stocks, bonds, mutual funds exceeding $150,000, or more. ● ● 78% Have investment portfolios ● (25% value over $200,000 ) ● 72% Frequently use air travel ● 45% Travel InternationallyEducation ● College Educated 90.7% ● Graduated College 74.4% ● Post Graduate Work 43.5%
  4. 4. Employment ● Business, Industry, Investor 82.3% ● Manufacturing 21.8% ● Finance 22.6% ● Business Influencers ● Top Management Chairman, Director, President 21.7% ● CEO/CFO/COO 22..9% ● General Management 38.1%Household Income ● Over $100,000 55.8% ● Net Worth Over $1 Million 38.1% Coverage Map
  5. 5. Show Details: ● Runs LIVE on Friday’s at 5pm/EST. ● Replays at alternate times throughout the week.Sponsorship Partner Details ● 30 second spot on SocialBuzzONAIR - $50.00 ● 60 second spot on SocialBuzzONAIR - $100.00Includes: ● Additional Sponsor promo plugs before and while show is not running ● Sponsor plug at the beginning of the show “Brought to you in part by...” ● Exclusive promo during the SocialBuzzONAIR showAdditional Exposure Opportunities: ● 60 individual promo spots throughout the month on 880AM The Biz in between other programming - $995Terms: ● 12 week commitment ● Payment due prior to campaign starting.

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