Stats 800 Million users – Valued at over $100 BILLION OVER 500 Million users – it IS the new telephone OVER 100 Million users – in less than a year!
AdvertisingIf the band Journey comes to town and you paintA sign that says“Journey coming to the arena Saturday night” –that’s ADVERTISING! ADVERTISING
PromotionIf you have a parade tocelebrate the bandJourney playing in your town Saturday night –That’s PROMOTION!
PublicityIf the band Journey startsa bar fight in thatSame town – that’s PUBLICITY!that’s PUBLICITY!
Public RelationsIf the bar owner laughsabout the bar fight – that’sPublic Relations!that’s PUBLIC RELATIONS!
MarketingIf you planned thebands bar fight –That’s MARKETING!
Social MediaAnd if the Bar Owner’s Wife freaks outbecause the bar iswrecked and tweets “Poker night cancelled, bar isruined (for now)”and takes a video of the damage and posts itOn Facebook and YouTube –that’s SOCIAL MEDIA!
Sales!If the town’s people go to the Journeyconcert, Eat a local restaurants,meet the band After the show forAutographs and buy Souvenirs –that’s SALES! SALES!
Case study is from the book the “Thank You Economy” by Gary Vaynerchuk
DERAC DERAC DERAC D E R A C yeh T • DEDRA WER DEDRA WER DEDRA WERs s e ni s u b ri e ht r of m e ht D E D R A W E R y e h T • D E N E T SI L D E N E T SI L D E N E T SI L D E N E T SI L D E N E T SI L D E N E T SI L m e ht D E N E T SI L y e h T m e ht D E N E T SI L y e h T • T S RI F T S RI F T S RI F T S RI F r e m ots u c e ht t u p y e h T •
Sebastian Rusk (@sebrusk)786-273-7875 firstname.lastname@example.org http://Facebook.com/SocialBuzzTV http://Twitter.com/SocialBuzzTV http://YouTube.com/SocialBuzzTVShow